In a previous article, I reported how Kellogg's was shipping boxes of childrens' breakfast cereal with Spiderman toys containing mercury batteries. I pointed out the insanity of including a highly toxic heavy metal (mercury) in boxes of cereal, not just for the health danger to children, but also the impact on the environment. But Kellogg's wouldn't budge: they wanted to leave the toys in the cereal except where it was illegal to do so.
Now New York has made it illegal. A new law, signed by Gov. Pataki, goes into effect January 1, banning mercury from kids' cereal boxes. Of course, if Kellogg's had any ethics to begin with, the company wouldn't have introduced the mercury into the product in the first place. There shouldn't even have to be a law on this: companies like Kellogg's should know better.
Perhaps Kellogg's should change their slogan to, "Kelloggs: we put mercury in your breakfast cereal because, well, it's still legal!"
What happened to business ethics in this country? What happened to environmental responsibility? Shouldn't a wholesome-sounding company like Kellogg's act more responsibly here? And when it was discovered that mercury batteries were in these boxes, shouldn't Kellogg's have agreed to recall the cereal and stop manufacturing more? But no, they fought it. They insisted they were right, and they refused to pull the boxes from store shelves. Two thumbs down to Kellogg's. Most of their breakfast cereals are extremely unhealthy anyway: they're loaded with refined white flour and high-fructose corn syrup (or other similar sweeteners).
About the author: Mike Adams is a natural health researcher, author and award-winning journalist with a mission to teach personal and planetary health to the public He has authored and published thousands of articles, interviews, consumers guides, and books on topics like health and the environment, impacting the lives of millions of readers around the world who are experiencing phenomenal health benefits from reading his articles. Adams is a trusted, independent journalist who receives no money or promotional fees whatsoever to write about other companies' products. In 2010, Adams co-founded NaturalNews.TV, a natural health video sharing site that has now grown in popularity. He's also the founder and CEO of a well known email mail merge software developer whose software, 'Email Marketing Director,' currently runs the NaturalNews email subscriptions. Adams is currently the executive director of the Consumer Wellness Center, a 501(c)3 non-profit, and practices nature photography, Capoeira, martial arts and organic gardening. Known by his callsign, the 'Health Ranger,' Adams posts his missions statements, health statistics and health photos at www.HealthRanger.org
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Tuesday, July 13, 2004
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