Adya Clarity

Water Liberty (Adya Clarity) exposed for deceptive marketing, high aluminum and science research fraud

Wednesday, April 02, 2014
by Mike Adams, the Health Ranger
Editor of NaturalNews.com (See all articles...)
Tags: Water Liberty, Kacper Postawski, Adya Clarity

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(NaturalNews) Water Liberty, run by pitchman Kacper Postawski, is once again deceptively peddling Adya Clarity as a seemingly magical potion with claims that it can "remove heavy metals from your body." Through a series of deceptive web advertisements and webinars that promote fraudulent junk science, Kacper Postawski has attempted to reposition Adya Clarity as a heavy metals detox product, even after Natural News already exposed the product as containing over 1,000 ppm aluminum (plus lead and arsenic) and being previously imported into the USA as battery acid.

Through a series of advertisements placed on alternative news and survival websites, Water Liberty sells a wildly overpriced concoction of minerals and metals dissolved in sulfuric acid and then diluted. The second most prominent mineral in the formula -- Aluminum -- is intentionally not listed on the product label with its accurate concentration. Former Adya Clarity pitchman Matt Bakos told me in a recorded interview that he didn't list Aluminum concentrations on the ingredients label "because I don't have to."

Wild claims and junk science

Water Liberty (Adya Clarity) even makes outrageous claims that imply the high-aluminum formula can prevent cancer, saying, "proven to remove accumulated carcenogenic [sic] heavy metals and toxins from your body by as much as 40% -- cancer-causing contaminants such as mercury, lead, arsenic, aluminum, and more!" But the so-called "research" upon which this is based is clearly fraudulent (see below).

Overall, Adya Clarity is promoted using deceptive, exaggerated images that imply the formula is some sort of magical water purification substance. The Water Liberty website even admits this, saying in small print, "This image is an over exaggerated example" just below an image showing a filthy dirty glass of water suddenly being transformed into clean, pristine water.

Nothing more than an industrial flocculant

In truth, Water Liberty / Adya Clarity is little more than an overpriced industrial flocculant used to clean swimming pools. Aluminum is well known to be a key ingredient in flocculant formulas, and there' nothing mystical or magical about it.

In fact, you can buy other flocculants made with similar ingredients on Amazon.com for a fraction of the price Water Liberty charges. The pictures shown here reveal two low-priced flocculants available right now on Amazon.com.

Here's a one quart bottle of "Super Floc" sold on Amazon.com for just $14.99. It binds with and ultimately helps remove dirt, metals, pesticides, fluoride and other contaminants from swimming pools. That doesn't mean you should drink it, however.

There's even another water clarifier flocculant called "Clarity" (similar to Adya Clarity, get it?) sold on Amazon.com for just $14.11 for half a liter. Once again, this is a fraction of the price of Water Liberty's Adya Clarity, which is really just an over-hyped water clarifier.

Adya Clarity is really just a fancy water clarifier for pools and ponds

The very name "Adya Clarity" tells you its history: the product is a high-aluminum industrial water clarifier. It's designed to be poured into swimming pools or aquariums, where it causes the coagulation of pollutants (which must then be removed by physical filtration devices).

What Kacper Postawski has done -- and conman Matt Bakos before him -- is used deceptive marketing and labeling to convince people that Water Liberty is some sort of magical product worth hundreds of dollars a bottle. And, even more frighteningly, that you should ingest this substance as a dietary beverage!

When Matt Monarch learned of the high aluminum content found in Adya Clarity, he issued a massive "recall" in 2011 and refunded his customers' money.

The FDA later seized Adya Clarity and had it tested in their labs, confirming the high aluminum content.

But Kacper Postawski prefers not to inform his customers that they are drinking aluminum. Instead, he weaves a web of deceitful marketing claims like saying Adya Clarity is "a little-known secret used in Japan" or that it "Converts your tap water (and even your bottled water, which is "dead" water) into the best water on this planet by infusing it with life-giving and health-promoting minerals."

Sure, if you think aluminum is a "health-promoting mineral," then Adya Clarity is your potion! Drink more aluminum, and never mind the fact that aluminum is linked with neurological disorders and the brain tangles believed to be causative of Alzheimer's disease.

Adya Clarity is also very high in iron. It's so high, in fact, that men in particular can easily overdose on iron by consuming this product, thereby increasing their risk of heart problems. Adya Clarity's original pitchman Matt Bakos -- a confirmed liar and junk science pusher -- even described the "success" of people having "black stuff coming out of their ears" and fingernails after drinking Adya Clarity. This, he claimed, was the "detox" effect and had nothing to do with the high levels of iron and aluminum found in the product itself.

Kinda scary that this product is being promoted as something you should drink.

But what about the so-called "clinical research" from Fenestra Research?

The Water Liberty / Adya Clarity "clinical trial" was conducted by Fenestra Research Labs. Fenestra Research is a dubious organization with no apparent research accreditation whatsoever and which was forced to admit in years past that its research was falsified. As mentioned in the Museum of Hoaxes:

Fenestra Research Labs have recently been made aware that some of our published studies have been modified or falsified. If you are working with an organization that claims to have been tested by Fenestra Research Labs, please contact us to verify the authenticity of the research.

Fenestra Research seems to be a one-person research operation, by the way. As explained on WorldWideScam.com:

"Further investigation reveals that Fenestra Research apparently consists of ONE individual, Dr. Melonie Montgomery, who uses the 'Bioanalyzer Technology' she has invented."

Fenestra hilariously claims to be THE worldwide leader in wellness studies. Yeah, they're No. 1. According to them.

Blatant fraud and junk science galore

The actual "clinical trial" study results posted by Water Liberty / Adya Clarity are a joke. I've placed the PDF on Natural News servers in the public interest, knowing they might remove or alter this document on their own servers, so you can view it here (PDF).

For starters, the research report is authored by Melonie Montgomery who claims to have a PhD, but this "doctorate" was actually acquired through Clayton College of Natural Health, an online diploma mill that was called "the biggest quack school in natural medicine" and has since gone bankrupt -- and which was never accredited by any recognized academic institution.

What's even more explosive in all this is the apparent fact that Fenestra Research Labs doesn't actually conduct testing using any sort of scientific heavy metals testing instrumentation that would be recognized by the FDA, or medical facilities or even a university. I am the lab director at the Natural News Forensic Food Labs where I run ICP-MS testing for heavy metals on a frequent basis, but Fenestra Research Labs apparently came up with their heavy metals "reduction" data using... well... wishful thinking.

In fact, in the entire Water Liberty / Adya Clarity "clinical trial" report, there is astonishingly no mention whatsoever of ICP-MS testing of human blood, urine or even hair samples. No methodologies using ICP-MS are described at all.

Much of the report is spent describing how blood is drawn from study subjects, complete with bizarre, rudimentary explanations like "Apply a gauze pad or cotton ball over the needle site as the needle is removed." Seriously? A clinical trial doesn't present ICP-MS data on blood samples, but does spend time describing the use of cotton balls?

For the heavy metals testing section, the paragraph is pure pseudoscientific bunk, offering nonsensical explanations like "The above heavy metal blood levels were monitored in each subject for two months prior to this study to establish their consistency in these subjects. Each subject had less than a 200ppm change in these levels for the two months prior to starting this starting."

Is the author of this report seriously suggesting that any blood concentration of mercury which changes less than 200 ppm -- WOW! -- is sufficient to "establish consistency?" Does this person even know their way around the Table of Elements and blood chemistry?

So what instrumentation does Fenestra Research actually use in its research? The clinical trial report doesn't say. It does, however, draw utterly unwarranted conclusions backed up by no legitimate laboratory data, saying:

For the duration of this study the amounts of heavy metals reduced in this study are impressive. Aluminum levels were reduced from day one of this study to day thirty by an average of 42%.

Where did this number come from? We may never know, as there isn't any real lab data offered in the so-called "clinical trial." This 42%, I'm guessing, was entirely invented out of thin air. In fact, it would be almost impossible to accomplish a reduction in aluminum by drinking a liquid containing over 1000 ppm aluminum.

This doesn't stop Kacper Postawski from touting this as a reason to buy -- and drink -- Adya Clarity, of course. The more you drink, the more he sells!

I challenge Water Liberty to produce the raw ICP-MC lab data for these study subjects

Let me be the first to denounce this "clinical trial" as scientific fraud and publicly accuse Fenestra Research and Water Liberty of faking the data. What we are witnessing here is pure scientific fraud and marketing fraud in all its glory.

In my opinion, Kacper Postawski should be locked up in prison like Kevin Trudeau.

If either of these people can produce legitimate laboratory data using ICP-MS analysis of all 50+ subjects, tested each week, with raw count data for the instrumentation detectors, I will retract this accusation and publicly apologize. But of course this isn't going to happen because it's readily apparent the whole thing is a fraud.

Kacper Postawski has marked this clinical trial document as being "CONDFIDENTIAL INFORMATION" (yes, complete with the typo, as is common on his site), hoping this might mean nobody else can publish it to critique it or warn the public. But I'm publishing it in the public interest as an investigative journalist exposing a deceptively-marketing product based on fraudulent junk science.

If you bought Water Liberty / Adya Clarity, request an immediate refund

If you purchased Water Liberty (Adya Clarity) based on this fraudulent junk science, you got conned.

I strongly suggest you request an immediate refund from wherever you purchased it. When you get your money back, you may wish to look into an aluminum detox to get all the aluminum out of your body that you've been drinking with Adya Clarity.

Spread the word on this scam and help protect others from being suckered by the same lame science.

Be aware that the same raw material used in Adya Clarity is also described as "mica water" or "black mica extract."

Hippocrates Institute endorses the same junk science

The other thing that has surfaced in this investigation is that Brian Clement of the Hippocrates Institute -- who also claims to be a "Dr." -- has endorsed Adya Clarity and seems to believe the fraudulent research.

The legitimacy of Brian Clement's own academic credentials is seriously in question, by the way, and if he continues to use Adya Clarity with his retreat guests, then I would question his judgment as well. Was Brian Clement really convinced by this obviously faked clinical trial? If so, that's downright alarming. I plan to look further into Brian Clement's "doctorate degree" in the near future. Anyone who tells people to drink Adya Clarity needs to be looked upon with serious skepticism.

For now, I would steer clear of anyone recommending an aluminum-based flocculant such as Adya Clarity for internal consumption. There are far better ways to remove heavy metals from your digestive tract and body, such as eating strawberries or taking chlorella.

And if you really, really want to drink flocculants -- something which I strongly advise you against -- you can purchase them at a fraction of the price on Amazon.com or any pool chemicals supply house.

Watch Matt Bakos, the original promoter of Adya Clarity

Back in 2011, I posted a video featuring the bizarre, deceptive and unethical claims and explanation of Matt Bakos as he pitched Adya Clarity to the public. This video is downright fascinating, especially if you watch the insane person at the end who appears to have gone completely bonkers after taking Adya Clarity every day for a sustained period of time.

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About the author:Mike Adams (aka the "Health Ranger") is the founding editor of NaturalNews.com, the internet's No. 1 natural health news website, now reaching 7 million unique readers a month.

In late 2013, Adams launched the Natural News Forensic Food Lab, where he conducts atomic spectroscopy research into food contaminants using high-end ICP-MS instrumentation. With this research, Adams has made numerous food safety breakthroughs such as revealing rice protein products imported from Asia to be contaminated with toxic heavy metals like lead, cadmium and tungsten. Adams was the first food science researcher to document high levels of tungsten in superfoods. He also discovered over 11 ppm lead in imported mangosteen powder, and led an industry-wide voluntary agreement to limit heavy metals in rice protein products to low levels by July 1, 2015.

In addition to his lab work, Adams is also the (non-paid) executive director of the non-profit Consumer Wellness Center (CWC), an organization that redirects 100% of its donations receipts to grant programs that teach children and women how to grow their own food or vastly improve their nutrition. Click here to see some of the CWC success stories.

With a background in science and software technology, Adams is the original founder of the email newsletter technology company known as Arial Software. Using his technical experience combined with his love for natural health, Adams developed and deployed the content management system currently driving NaturalNews.com. He also engineered the high-level statistical algorithms that power SCIENCE.naturalnews.com, a massive research resource now featuring over 10 million scientific studies.

Adams is well known for his incredibly popular consumer activism video blowing the lid on fake blueberries used throughout the food supply. He has also exposed "strange fibers" found in Chicken McNuggets, fake academic credentials of so-called health "gurus," dangerous "detox" products imported as battery acid and sold for oral consumption, fake acai berry scams, the California raw milk raids, the vaccine research fraud revealed by industry whistleblowers and many other topics.

Adams has also helped defend the rights of home gardeners and protect the medical freedom rights of parents. Adams is widely recognized to have made a remarkable global impact on issues like GMOs, vaccines, nutrition therapies, human consciousness.

In addition to his activism, Adams is an accomplished musician who has released ten popular songs covering a variety of activism topics.

Click here to read a more detailed bio on Mike Adams, the Health Ranger, at HealthRanger.com.

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