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Kellogg's ships mercury batteries inside boxes of childrens' breakfast cereal

Saturday, July 03, 2004 by: Mike Adams (see all articles by this author) | Key concepts: Kellogg's, breakfast cereal and heavy metals

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What could have prompted Kellogg's to take one of the most toxic heavy metals known to mankind and intentionally place it inside boxes of childrens' breakfast cereal? Insanity, perhaps. Or, more accurately, utter disregard for the health of their customers.

Even worse, Kellogg's has refused to pull the boxes from store shelves in Maine. Why? Because there's no law against it in Maine!

I suppose Kellogg's has to put something in the box to justify a $4 price tag for a bag containing twenty cents' worth of ingredients. The batteries alone are more expensive than the cereal. The problem is that they're also an environmental hazard. Do we really need more mercury floating around the country and potentially contaminating the cereal eaten by our children? Is this madness, or what? Kellogg's CEOs probably think it's brilliant marketing...

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About the author: Mike Adams is a natural health author and technology pioneer with a mission to teach personal and planetary health to the public He is a prolific writer and has published thousands of articles, interviews, reports and consumer guides, impacting the lives of millions of readers around the world who are experiencing phenomenal health benefits from reading his articles. Adams is an honest, independent journalist and accepts no money or commissions on the third-party products he writes about or the companies he promotes. In 2007, Adams launched EcoLEDs, a maker of energy efficient LED lights that greatly reduce CO2 emissions. He's also a successful software entrepreneur, having founded a well known email marketing software company whose technology currently powers the NaturalNews email newsletters. Adams volunteers his time to serve as the executive director of the Consumer Wellness Center, a 501(c)3 non-profit organization, and regularly pursues cycling, nature photography, Capoeira and Pilates. He's also author of numerous health books published by Truth Publishing and is the creator of several consumer-oriented grassroots campaigns, including the Spam. Don't Buy It! campaign, and the free downloadable Honest Food Guide. He also created the free reference sites HerbReference.com and HealingFoodReference.com. Adams believes in free speech, free access to nutritional supplements and the ending of corporate control over medicines, genes and seeds. Known by his callsign, the 'Health Ranger,' Adams posts his missions statements, health statistics and health photos at www.HealthRanger.org

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