Author Michael Snyder writes that the steadily rising prices of meat appear to be a ploy to discourage people from consuming it. "This fits very well with what they are trying to do, because they want people to start eating a lot less of it," he says. Snyder quotes two executives from meat processing companies implying that beef and chicken will soon be too expensive for the average consumer.
Jais Valeur, the CEO of pork company Danish Crown, talks about beef's impending status as a luxury item in an interview with Danish newspaper Berlingske. He says: "It will be a luxury product that we eat when we want to treat ourselves." Valeur adds that beef "is not going to be super climate-friendly" and suggests consuming pork as it is a "more climate-friendly protein."
Meanwhile, the U.K.'s biggest chicken producer has echoed similar sentiments. Ranjit Singh Boparan, founder and owner of 2 Sisters Food Group, says the country enjoying cheap food for two decades is coming to a close. With food price inflation hitting double digits, Boparan says "the days when you could feed a family of four with a chicken costing 3 British pounds [$4.12] are coming to an end." (Related: Meat prices rise as food inflation worsens, pushing many Americans to a tipping point of food shortages.)
Snyder sums up what Valeur and Boparan have said. "That is particularly bad news for those that love to eat a lot of meat, because the production of meat is considered to be particularly 'harmful' for the environment," says Snyder.
Snyder continues that companies will start offering meat alternatives that taste like the real thing. He cites burgers and steaks made from microalgae or bugs, and chicken alternatives made from plants. "These new 'alternatives' won't be cheap either," Snyder adds.
Incidentally, Microsoft founder Bill Gates is one of the foremost figures pushing for non-meat alternatives. Aside from vaccines, he has also invested a significant amount in "synthetic beef" – being an early investor in plant-based meat manufacturer Beyond Meat. Big League Politics reports that Gates has even called for first-world countries to shift to meat analogs entirely.
Gates says during an interview: "I do think all rich countries should move to 100 percent synthetic beef. You can get used to the taste difference, and the claim is they're going to make it taste even better over time. Eventually, that green premium is modest enough that you can sort of change the people or use regulation to totally shift the demand." (Related: The same Bill Gates pushing vaccines and depopulation is also a key figure behind Impossible Foods, the FAKE MEAT virtue signaling corporate monster.)
He adds that "it's possible" to make countries with middle income and above to drop real meat entirely in favor of its plant-based counterparts. However, Gates has acknowledged challenges from legislators on this shift. "There are all these bills that say it's got to be called 'lab garbage' to be sold. They don't want us to use the beef label," he says.
Snyder ultimately warns that people such as Gates "truly believe that human activity must be very tightly constrained for the good of the planet." He adds: "It may not be too long before you are not allowed to purchase certain products you used to buy because they are 'bad for the environment,' and your food is made out of some of the most disgusting things imaginable."
FoodSupply.news has more articles about the rapidly increasing prices of beef and chicken.