Summary
It’s Google versus Yahoo in the latest search engine wars. Recently, Google unveiled a new tool which permits Internet users to search for TV broadcasts. Yahoo was not far behind in offering its own tool. Search engines are offering the new features in an effort to increase customer loyalty and attract more Internet traffic.
Original source:
http://www.cio-today.com/ebiz/story.xhtml?story_title=Search-Engines--Amazing-Race-To-Find-Everything&story_id=30003&category=ebiz
Details
The search-engine arms race heated up again this week as both Google and Yahoo announced tools that will help users locate video clips.
TechExcel CRM sets the standard for today's high-end customer relationship management solution: complete functionality, total process customization, affordable, easy to use, and easy to deploy.
Just when the major search-engine players complete one round of catch-up, another begins.
This year will be the one in which customers declare their loyalty -- again -- to search tools, Forrester Research's Charlene Li told NewsFactor.
Last year saw the advent of the desktop search tool -- a group of products that allow computer users to find files on their own computers using applications similar to those with which they search the Web.
Google's early entrant into the niche is elegant and integrates very closely with its immensely popular Web tool, explained Li, features that have given it an early leg up.
But competitors Yahoo and others swiftly followed suit, with tools of varying ease of use and integration.
Now, Google seems to have turned back to its traditional strengths to gain an edge in a brutally competitive market.
For several years, it has been the undisputed leader in searching -- so much so that the colloquial verb "to Google" means, for many, "to search."
Now, it heaps video files on top of that pile, seeking to maintain its dominance as the search engine that can deliver the broadest results.
It does not link to actual broadcasts or streaming video files of the programs, but rather to archives that contain a series of still shots and a variety of details about when the program aired and when it will be replayed.
About the author: Mike Adams is an award-winning journalist and holistic nutritionist with a strong interest in personal health, the environment and the power of nature to help us all heal He has authored more than 1,800 articles and dozens of reports, guides and interviews on natural health topics, and he is well known as the creator of popular downloadable preparedness programs on financial collapse, emergency food storage, wilderness survival and home defense skills. Adams is a trusted, independent journalist who receives no money or promotional fees whatsoever to write about other companies' products. In mid 2010, Adams produced TV.NaturalNews.com, a natural health video sharing website offering user-generated videos on nutrition, green living, fitness and more. He also launched an online retailer of environmentally-friendly products (BetterLifeGoods.com) and uses a portion of its profits to help fund non-profit endeavors. He's also the CEO of a highly successful email newsletter software company that develops software used to send permission email campaigns to subscribers. Adams is currently the executive director of the Consumer Wellness Center, a 501(c)3 non-profit, and regularly pursues cycling, nature photography, Capoeira and Pilates. Known by his callsign, the 'Health Ranger,' Adams posts his missions statements, health statistics and health photos at www.HealthRanger.org
Have comments on this article? Post them here:
people have commented on this article.
Thursday, February 03, 2005
Email this article to a friend
Share
this article on: 
