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McDonald's launches fashion line for junk food zombies


(NaturalNews) That McDonald's needs to work on its image is more than clear. Last year, it had to close over 750 restaurants across the United States, Japan and China. Thanks to growing consumer concern for healthy food options, the fast food giant saw its profits plunge, and for the first time in history it had to close more shops than it opened.

Things needed to be changed, and if you thought they would look into going the organic direction and improving their food quality, then you couldn't be any further from the truth. They have been hatching some new ideas to get the attention and customers back, but I'm sure they'll only make you laugh.

Fashion change for old McDonald

A while ago, they already gave old Ronald McDonald, the fast-food chain's red-haired mascot, a social media makeover to make him hipper and more appealing to the internet crowd. Apparently the clown is rocking it in his new suits, created by theatrical designer Ann Hould-Ward, whose credits include productions of Beauty and the Beast and Sunday in the Park with George.

And if you think that's crazy, wait until you hear about their latest stunt.

McDonald's launches the Big Mac fashion line "I'm Wearin' It"

If changing the mascot's outfit wasn't already a waste of time and money, then making a clothing and lifestyle line that includes thermals, raincoats, rubber boots, wallpaper and sheets sure is.

White clothes covered with the famous Big Macs made their debut in Sweden in 2015. It was part of one of their marketing campaigns named "imlovinit 24," which was included 24 stunts performed in 24 cities around the world, in 24 hours.

Not sure if they are making sales at all, but the profits from the "McFashion" pieces go to the Ronald McDonald House Charities, the New York Daily News reported.

So if you've always wanted to "enjoy the Big Mac in the pouring rain" or "take the Big Mac to the gym and the running trail," then now is the time. Check out their shop here.

Although, I'm sure you'll just click away after having a good laugh with this absurdity.

Money well spent?

Fast and processed foods are slowly killing people around the globe.

Morgan Spurlock, maker of the documentary Super Size Me, went to extremes to prove how unhealthy McDonald's food really is. For 30 days, Spurlock ate only at McDonald's. He showed the public how food is playing an important role in diabetes and obesity-related diseases. In 30 days he gained 25 pounds, became depressed, and developed constant mood swings, heart palpitations and sexual dysfunction, plus his cholesterol levels rose dangerously, as did fatty accumulations in his liver.

Yet again, McDonald's fails to see what's important in today's growing market. Health and the origin of food has never been more important than today. While other fast food giants are jumping on the organic, whole-food bandwagon, McDonald's is concentrating on clothing the true Big Mac fans.

Only a while ago, McDonald's announced that it would "ask" chicken producers to phase out some antibiotics in their chicken products to please the preferences of the changing market. Although they did make an adjustment in their antibiotics policy – antibiotics that are also used in human medicine are no longer allowed – all others still end up in the chicken nuggets or chicken burgers.

So if you knew you could improve the quality of your food, would you concentrate on silly things such as ugly Big Mac clothes and accessories or spend those dollars on high-quality, organic food options instead?

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