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(NaturalNews) The world of omega-3 superfoods just experienced a breakthrough. A new company called "Moxxor" has introduced a marine omega-3 oil supplement derived from green-lipped mussels grown and harvested in the aquaculture farms of New Zealand. This story explains why I'm endorsing this company, its products and its direct-sales compensation plan, how your support of Moxxor benefits NaturalNews, and how I came to be a product formulation advisor to the Moxxor organization.
As you read this, remember: I'm a skeptic when it comes to direct sales companies. I've been approached by dozens over the years, and I've turned them all down. And why? Because most of the products I've seen in direct sales companies aren't very impressive. Few companies operate with the kind of integrity I demand of companies I choose to publicize. But as you'll learn here, Moxxor is truly a unique company, and one that's positioned to take off in 2009.
But to explain why, I first have to tell you about Noel.
Noel Turner, fisherman turned Moxxor CEONoel is the most high-energy New Zealander I've ever met. He waltzed right over to me after I finished an on-stage presentation to 500 people about South American rainforest herbs and gleefully introduced himself. Pumping my hand and grinning from ear to ear, he said his name was Noel Turner, and he was starting a health supplement network marketing company that would become a billion-dollar enterprise.
Sure. Right. Whatever. I hear it all the time. "I'm the ultimate skeptic on health products," I told him. "And I've only recommended one network marketing company, and that's the Amazon Herb Co." I'm not even a distributor for that company, by the way. All my recommendations for AHC have been on a 100% volunteer basis.
That didn't break his grin, not even for a second. He said he was a self-made millionaire, and he and his twin brother (Johnny) had made their fortune in aquaculture. Specifically, they farmed green-lipped mussels in the fjords of New Zealand.
Green-lipped mussels? Visions of clammy Vulcans came to mind. I didn't really know what green-lipped mussels were, and I frankly wasn't that interested at the time. Noel didn't push the issue; he just flicked a business card into my hand, enthusiastically shook it twice for good measure, and said I'd be hearing from him.
Fast forward twelve months.
One day I get an interesting package in the mail. Upon opening it, I discover it contains six bottles of nutritional supplements made from -- guess what? -- green-lipped mussel oil.
Suddenly I remembered the conversation... New Zealand, Noel Turner, ah yes, it's all making sense now. A note in the package said, "Try Moxxor, Mike. We're launching in four months. This is the nutritional supplement you've been waiting for. - Noel Turner."
Trying Moxxor for myselfSince Noel had gone through the trouble of sending me the product, I decided to at least do some research and see what he could possibly be so excited about. So I turned to Google and our own NaturalNews Naturalpedia, where I found numerous references to green-lipped mussel oil.
It turns out green-lipped mussel oil has remarkable anti-inflammatory properties. While I've been recommending astaxanthin and other omega-3 oils for their anti-inflammatory properties, this looked to me like something else I could recommend to readers who wanted to take a nutritional approach to supporting the body's healthy response to inflammation in a way that's safer and far less expensive than pharmaceuticals. I also knew omega-3s were great for supporting healthy moods and healthy neurological development in children. The Moxxor product also contains a healthy dose of DHA, the fatty acid linked to healthy neurological function in children (it's found naturally in breast milk).
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Tuesday, October 28, 2008
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