O-Cha.com’s New Organic Matcha Green Tea – Smelling Sweet (Press Release)
 Monday, July 11, 2005by Mike Adams, the Health Ranger Editor of NaturalNews.com (See all articles...) Tags: healing foods, health news, Natural News |
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Named after the founder’s wife; O-Cha.com recently introduced its first line of private label organic matcha, brand named “Kaoru.” Founder and President Kevin Moore named the new matcha after his Japanese wife’s first name, which aptly means “Fragrant” in Japanese. “I got lucky on that one,” Mr. Moore said when describing how he came up with a name for his company’s latest product, “it works well in both languages.” O-Cha.com, one of the first e-commerce sites on the internet to ship connoisseur grade Japanese green teas directly to the end consumer, introduced the powdered green tea known for its high levels of antioxidants in March of this year.
Matcha Has Been Discovered
Matcha, a unique powdered form of green tea grown under before harvest, is at the top of the heap when it comes to high quality green tea. Merging age old traditions with new technology, matcha, unlike western tea, is steamed and dried in such a way as to prevent oxidization and is processed into a fine, neon green powder. Although traditionally used in the Japanese tea ceremony, matcha has recently seen an increase in demand by consumers in both North America and Europe in search of its unparalleled reputation as a source of antioxidants. Recent scientific studies backing its potential as a cancer fighter have done nothing to diminish the demand for a high quality organic product.
Certified by Both USDA and European IMO
Grown in a small mountain village in Japan’s Aichi Prefecture, the “Kaoru” line of matcha meets both United States USDA and European IMO standards for certification as organic. O-Cha.com offers their latest products to both online retail and wholesale customers worldwide.
About O-Cha.com
O-Cha.com was started in 1998 in Mesa, Arizona after frequent Japan traveler and long time green tea fan Kevin Moore found the beverage hard to find in the USA. One of the first online shops to offer high quality Japanese green teas directly to the end consumer, O-Cha.com now operates directly from Japan, offering a large lineup of loose leaf green teas from both Shizuoka Prefecture and the famous tea growing district of Uji, Japan.
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About the author:Mike Adams (aka the "Health Ranger") is a best selling author (#1 best selling science book on Amazon.com) and a globally recognized scientific researcher in clean foods. He serves as the founding editor of NaturalNews.com and the lab science director of an internationally accredited (ISO 17025) analytical laboratory known as CWC Labs. There, he was awarded a Certificate of Excellence for achieving extremely high accuracy in the analysis of toxic elements in unknown water samples using ICP-MS instrumentation. Adams is also highly proficient in running liquid chromatography, ion chromatography and mass spectrometry time-of-flight analytical instrumentation.
Adams is a person of color whose ancestors include Africans and Native American Indians. He's also of Native American heritage, which he credits as inspiring his "Health Ranger" passion for protecting life and nature against the destruction caused by chemicals, heavy metals and other forms of pollution.
Adams is the founder and publisher of the open source science journal Natural Science Journal, the author of numerous peer-reviewed science papers published by the journal, and the author of the world's first book that published ICP-MS heavy metals analysis results for foods, dietary supplements, pet food, spices and fast food. The book is entitled Food Forensics and is published by BenBella Books.
In his laboratory research, Adams has made numerous food safety breakthroughs such as revealing rice protein products imported from Asia to be contaminated with toxic heavy metals like lead, cadmium and tungsten. Adams was the first food science researcher to document high levels of tungsten in superfoods. He also discovered over 11 ppm lead in imported mangosteen powder, and led an industry-wide voluntary agreement to limit heavy metals in rice protein products.
In addition to his lab work, Adams is also the (non-paid) executive director of the non-profit Consumer Wellness Center (CWC), an organization that redirects 100% of its donations receipts to grant programs that teach children and women how to grow their own food or vastly improve their nutrition. Through the non-profit CWC, Adams also launched Nutrition Rescue, a program that donates essential vitamins to people in need. Click here to see some of the CWC success stories.
With a background in science and software technology, Adams is the original founder of the email newsletter technology company known as Arial Software. Using his technical experience combined with his love for natural health, Adams developed and deployed the content management system currently driving NaturalNews.com. He also engineered the high-level statistical algorithms that power SCIENCE.naturalnews.com, a massive research resource featuring over 10 million scientific studies.
Adams is well known for his incredibly popular consumer activism video blowing the lid on fake blueberries used throughout the food supply. He has also exposed "strange fibers" found in Chicken McNuggets, fake academic credentials of so-called health "gurus," dangerous "detox" products imported as battery acid and sold for oral consumption, fake acai berry scams, the California raw milk raids, the vaccine research fraud revealed by industry whistleblowers and many other topics.
Adams has also helped defend the rights of home gardeners and protect the medical freedom rights of parents. Adams is widely recognized to have made a remarkable global impact on issues like GMOs, vaccines, nutrition therapies, human consciousness.
In addition to his activism, Adams is an accomplished musician who has released over a dozen popular songs covering a variety of activism topics.
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