Originally published February 26 2006
Google gains in market share points, MSN drops
by Mike Adams, the Health Ranger, NaturalNews Editor
The total number of searches in the U.S. on 60 different search engines has grown 55 percent to nearly 5.1 billion searches in December 2005, verses 3.3 billion in December 2004. Google had a 5.7 point increase.
The stats from Nielsen//NetRatings shows that search growth overall has increased 55 percent from December 2004 to December 2005.
And with that growth, Google gained in market share 5.7 points, whereas MSN dropped 3.1 points.
However, Danny says "there's a danger in picking any two months and comparing" and even doesn't like to compare "same months from year to year."
Digging deeper into these figures, in December 2004, there was approximately 3.3 billion searches performed on search engines.
An other interesting note from the study was that although search volume grew 55 percent, Internet users did not grow at the same rate.
Nielsen//NetRatings reports a rise of about three percent in the number of Internet users.
Google had 43.1 percent of search share in December 2004, which grew to 48.8 percent in December 2005, a 5.7 point increase.
MSN Search lost 3.1 points from 14.0 percent share in to 10.9 for the same months.
If you review the average search share from Danny's previous entry, you can still see an increase in Google's share and a decrease for Yahoo and MSN.
NEW YORK- February 9, 2006 - Nielsen//NetRatings, a global leader in Internet media and market research, today reported that the total number of searches in the U.S. conducted across approximately 60 search engines grew 55 percent year-over-year to nearly 5.1 billion searches in December 2005 (see Table 1).
While the number of searches conducted online swelled, the number of people connecting to the Internet rose a mere three percent to 207 million people in the U.S.
Top 3 Percentage Point Changes in Search Share Rankings (U.S.) Please view in a fixed-width font such as Courier.
The top three search engines all experienced double-digit growth year-over-year in December 2005.
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