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Originally published January 19 2006

Health Ranger hails CPSI effort to stop Kellogg Co. from marketing junk food to children

by Mike Adams, the Health Ranger, NaturalNews Editor

The Center for Science in the Public Interest (CSPI) recently announced its intention to pressure Kellogg Co. to halt its practice of advertising junk foods to children. Spearheaded by CSPI executive director Michael F. Jacobson, the effort promises a lawsuit to protect children from junk food marketing practices often described as "predatory."

Consumer advocate Mike Adams, known online as the "Health Ranger," today announced his full support for the CSPI effort. He also stated his intention to cover the story as an independent health journalist and, "...bring the truth about this story to the people, free from the influence of junk food advertisers."

Adams is the author of the "Declaration of Journalistic Independence" and donates his writing efforts to an online news network that accepts no money from food, supplement or health companies, making it one of the few health news sources that doesn't suffer from conflicts of interests when it comes to covering junk food.

"With this action," Adams says, "Michael F. Jacobson once again demonstrates he is a true champion of consumer health, and that he will not be intimidated by the deep pockets of junk food manufacturers who continue to exploit the health of children for corporate profits."

In his announcement of the challenge to Kellogg Co., Jacobson explains, "Nickelodeon and Kellogg engage in business practices that literally sicken our children. Their marketing tactics are designed to convince kids that everything they hear from their parents about food is wrong. It’s a multimedia brainwashing and re-education campaign—and a disease-promoting one at that. And parents are fed up."

The fact that food companies are allowed to market sugary, nutritionally-depleted junk foods to children has been described by Adams as causing, "...irreversible damage to the future of our nation and its citizens." Junk foods cause nutritional deficiencies which lead to chronic diseases and behavioral disorders, explains Adams. "That our federal regulators, both the FDA and FTC, continue to allow these harmful foods to be aggressively marketed to children is both unconscionable and unacceptable," Adams adds. "No nation should allow its children to be harmed simply to appease the private sector."

Adams is also on the record accusing the FDA and even many media organizations of "selling out" to the financial and political influence of food companies. He characterizes the USDA Food Guide Pyramid as an "exercise in food marketing propaganda" and accuses the Food and Drug Administration of, "protecting profits instead of people."

The CSPI is online at www.CSPInet.org

The Health Ranger's articles on health and consumer safety are published at www.NaturalNews.com. Adams is also the co-author of the popular Real Safety(TM) series of consumer guides published at www.RealSafety.org






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