Originally published November 29 2005
Technology targets cameras at individual lifestyles
by Mike Adams, the Health Ranger, NaturalNews Editor
Whether you like taking pictures at parties, outdoor activities or sporting events, there is now a camera specialized for you. Falling prices in all aspects of digital photography are propelling the customization trend.
This was the year the leading high-street retailer Dixons condemned the 35mm film camera to the gadget graveyard.
Annual sales of digital cameras were outstripping film models by 15 to 1, and the technology analyst Understanding & Solutions now expects UK sales of digital cameras to rocket to 6.42m during 2005.
Digital photography brings convenience --- as memory cards replace film and processing --- along with versatility that enables digital photos to be viewed in a variety of ways, thanks to home printing, e-mail and album websites.
Freed from the commitment of paying to develop every picture, the digital snapper can bag a cluster of shots, then decide later which to kill and which to keep.
A compact digicam that tries to squeeze too many megapixels onto its relatively small sensor can create digital noise that ruins images, so as a counterbalance, it is important for a camera to have a good processor, along with a quality lens.
The latest technology is inspiring manufacturers to target cameras at individual lifestyles, such as a party animal who shoots in low-light venues, or an outdoor adventurer who wants a tough-as-boots camera that defies the forces of nature.
Plunging camera prices --- particularly at enthusiast level --- bring ever higher quality pictures for your money, plus ever more diverse technical features.
Where once a zoom lens would have been physically impossible to fit into a camera a centimetre deep, designers now turn the lens vertically inside the camera body, mimicking a periscope.
Your first buying decision is between a pocket-friendly compact, designed for the everyday point-and-shoot snapper, a superzoom, or the traditional quality of a single-lens reflex (SLR) camera, which has a viewing system that enables you to look through the lens itself and to frame a picture precisely.
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