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Originally published October 11 2005

Soft drinks figure prominently in a new report on American eating habits

by Mike Adams, the Health Ranger, NaturalNews Editor

NPD's "Annual Report on Eating Patterns in America" records daily consumption routines in American life, compiling data from 40 NPD databases with information taken from consumers, retailers and manufacturers, and recently found Americans are eating fewer nutritional foods and drinking more sodas.



We're drinking more soft drinks, eating less fresh foods, and we're more likely to eat take-out right there at the restaurant where we bought our meal. And, nowadays, we're simply more accustomed to seeing expanding waistlines. These are some of the findings of the NPD Group's "Annual Report on Eating Patterns in America." Frankly, most of the observations are mighty discouraging. Surprisingly though, there is no comparable increase in the amount of people on a diet today, versus those on a diet in 1985 (25% then and now)." * "In 2004, 75 percent of adults said they were trying to cut down or eliminate fat from their diet, and 61 percent said they were trying to add more whole grains." You can't dismiss these findings, because the NPD Group's well-regarded annual "Eating Patterns in America" tracks daily consumption habits of hundreds of thousands of Americans, using data from more than 40 NPD databases involving consumers, manufacturers and food retailers. They're certainly not focused on their health! Rather, they're thinking about convenience and cost. (Ah yes, I used to be driven by those factors once myself. Phew. Thank goodness, I've changed my errant ways.) Please, all of you concerned consumers out there -- and there must be millions of you -- cast your vote by eating fresh foods (preferably organic), spurning fast-food places, and going for quality rather than quantity. Then, the next time the NPD Group does one of its yearly reports, their findings will force food companies to offer more healthy choices -- as they're beginning to do now, by responding to the desire for whole grains -- alas, these allegedly healthy foods generally come packed with sugar, too, though.


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