Rite Aid's new Vitamin Initiative educates customers on which vitamins improve health for many specific health conditions. All Rite Aid stores are distributing a free vitamin answer wheel designed to show customers recommended vitamins for different health conditions, coupon offers and other vitamin tips to educate patients about the use of vitamins.
Rite Aid worked with vitamin experts to develop the answer wheel which offers customized vitamin recommendations for ten health conditions for women and ten health conditions for men. Rite Aid pharmacists are specially trained to answer customer questions about the advantages of taking vitamins and about which vitamins are best for which conditions.
"Rite Aid's new vitamin answer wheel and vitamin initiative is another way that we can offer solutions to our customers for dealing with everyday health questions," said John Learish, senior vice president of marketing. "At Rite Aid we are committed to health and wellness and we want our pharmacists to be personally involved in helping to find healthy solutions to live healthier lives."
As part of the initiative, Rite Aid also added a new vitamin section on its website, www.riteaid.com. The section offers more tips and coupons along with a wellness advisor that helps visitors navigate through the many vitamin options. The site is regularly updated with new health information and articles designed to offer the most up-to-date vitamin recommendations and information for men and women. You can also email a Rite Aid pharmacist with questions about your own personalized vitamin regime.
Rite Aid's Vitamin Initiative is part of a yearlong commitment to patient health and wellness aimed to offer patients answers and guidance on health related topics such as diabetes management, allergies and heart health. In May, Rite Aid launched its Allergy Initiative to offer solutions and help educate patients dealing with the allergy season.
Rite Aid Corporation is one of the nation's leading drugstore chains with annual revenues of $16.8 billion and approximately 3,350 stores in 28 states and the District of Columbia. Information about Rite Aid, including corporate background and press releases, is available through the company's website at www.riteaid.com.