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Originally published July 5 2005

SanDisk Corp. releases new flash memory mini portable music players

by Mike Adams, the Health Ranger, NaturalNews Editor

The Sansa e100 line boasts a built-in FM radio, comes with the option to expand from 1GB to 2GB, and runs on a single AAA battery, so it never needs recharging, reports the Chicago Tribune.



Memory-chip titan SanDisk Corp. joins the legions selling mini portable music players with its Sansa e100 line. It boasts a built-in FM radio, as well. Think of a 1/2-inch-thick business card, about a quarter the size of the more powerful full-size iPods. The e130 has 512 megabytes of memory, and a companion e140 has 1 gigabyte, both in line with Apple's ultrasmall 1 gb $149.99 iPod Shuffle. By contrast, full-fledged iPods have 20 gb for $299. Noting the success of Apple's iPod Shuffle, which weighs 0.8 ounces and measures 1 inch by 3 inches, SanDisk's marketing engineers attack Apple at some potential soft spots. It is loud enough that Beethoven's 5th drowned out the sounds even in a screeching subway car. The Sansa line runs on a single AAA battery, so it never needs recharging. The Sansa includes an SD memory slot, which means the capacity can be increased to 2 gb. Furthermore, the music player and those cards can be used to store work files, making the device a jump drive as well as a radio and a music player. The Sansa comes bundled with the Rhapsody online music service, but it is extremely simple to just drag and drop MP3s of Microsoft WMA files onto the e130's icon under My Computer. Your brain is a powerful computer and thus can be hacked just like your laptop. Hacked means studied and programmed rather than vandalized in high-tech circles. And so the human brain gets something of a user's manual in a new book, "Mind Hacks," by Tom Stafford and Matt Webb, from O'Reilly ($24.99, www.oreilly.com). Your buffer overruns when you read too fast, and your eyes tend to drop frames when two interesting things appear close together.


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