Originally published November 24 2004
Hardee's introduces monster burger with 1,420 calories and 109 grams of heart-pounding fat
by Mike Adams, the Health Ranger, NaturalNews Editor
Hardee Food Systems, a St. Louis-based company, has introduced the Monster Thickburger, which consists of the following: two one-third pound slabs of Angus beef, four strips of bacon, three slices of cheese and mayonnaise on a buttered sesame seed bun. There are 107 grams of fat in one Monster Thickburger and it contains 1,420 calories. It sells for $5.49. The sodium content is almost a full day's recommended amount. Other fast food companies are introducing healthier additions to their menu, in response to the obesity and heart disease epidemic. Hardee's has three low carb items on its menu.
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The "Monster Thickburger" --- two 1/3-pound slabs of Angus beef, four strips of bacon, three slices of cheese and mayonnaise on a buttered sesame seed bun --- sells alone for $5.49, $7.09 with fries and a soda.
- As many fast-food chains introduce healthier fare amid fears of being sued, Hardee's is bucking the trend, serving up a megaburger with 1,420 calories and 107 grams of fat.
- Monday rolled out its Monster Thickburger --- two one-third-pound slabs of Angus beef, four strips of bacon, three slices of cheese and mayonnaise on a buttered sesame seed bun.
- The sandwich alone sells for $5.49 or $7.09 with a medium fries (520 calories) and soda (about 400 calories).
- McDonald's Corp., Wendy's International Inc. and other fast-food giants have broadened their offerings of salad and other lower-calorie fare amid concerns the industry could be held legally liable for America's obesity epidemic.
- Hardee's offers no such concessions, although the chain is not completely oblivious to dietary trends, offering at least three "low-carb" items including a low-carb Thickburger.
- In an interview on CNBC, Hardee's chief executive Andrew Puzder was unapologetic, saying the company's latest sandwich is "not a burger for tree-huggers."
- "This is a burger for young hungry guys who want a really big, delicious, juicy, decadent burger," he said.
- "I hope our competitors keep promoting those healthy products, and we will keep promoting our big, juicy delicious burgers."
- I would say this is beyond the pale," said Jacobson, executive director of the Center for Science in the Public Interest.
- "If Hardee's persists in marketing this junk, it should at least list calories right up on the menu board," Jacobson said.
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