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Originally published May 19 2010

Gaia Herbs achieves industry breakthrough in herb potency, safety and traceability

by Mike Adams, the Health Ranger, NaturalNews Editor

(NaturalNews) I'm a big fan of herbal products, but have you ever wondered whether the ingredients that are supposed to be in those products are actually present in their correct potency? Did you ever wonder where the herbs really came from?

As you'll discover here, one company has suddenly and dramatically changed the entire medicinal herbs landscape by offering consumers a kind of X-Ray vision (without the X-Rays) into the potency, origin and safety of the exact herbs that are inside each bottle.

This innovation is called "Meet Your Herbs," and I first became aware of it at a recent natural products expo in California where I happened to catch a glimpse of someone carrying a bag emblazed with the slogan. The "Meet Your Herbs" phrase made instant sense to me because I've been living in Ecuador for the last two years where I've finally been able to grow and meet many of the medicinal herbs I used to buy solely as finished product.

The company sporting this slogan turned out to be Gaia Herbs, a company that I had never written about before. Determined to find out what "Meet Your Herbs" meant, I tracked down their booth and headed over. In minutes, I found myself standing with the CEO and founder of the company, a man named Ric Scalzo. So we rolled video and asked him about the story of Meet Your Herbs.

You can watch this video interview yourself here: http://www.youtube.com/watch?v=Xjpt83iOxDQ

Proof of what's in the bottle

The "Meet Your Herbs" slogan describes what can only be called a true breakthrough in medicinal herb products. Here's how it works:

• Each bottle of Gaia Herbs comes with a unique ID number printed right on the label.

• Simply go to the Gaia Herbs "Meet Your Herbs" website (www.MeetYourHerbs.com) and enter this ID number.

• You can then instantly see the entire matrix of data on precisely which herbs went into that very bottle! This information describes the scientifically tested potency of the herbs, the actual origin of the herbs (where they were grown), the heavy metals testing results, which extraction method was used, and so on.

• This matrix of data is provided for each herbal ingredient in the formula!

Ric describes it as "A traceability matrix. Meet your herbs is the vehicle through which we empower consumers to trace the origin of the plant product from seed to finished product."

I call it a breakthrough in the herbal products business. To my knowledge, no one has ever done this before. And being able to see the potency, origin and testing results for the exact herbs that are in your bottle takes away all the guesswork. Instead of basing your trust in a product on the company's reputation, you get the actual proof of exactly what's in that product and where it came from.

All of a sudden, the guesswork is gone. Now you know exactly what you're getting in every bottle.

Check out their Adrenal Health formula

As you might guess, I found all this instantly fascinating, so I wanted to try one of the products for myself. (We've also made these herbal products available through the NaturalNews Store at a huge discount so you can try them, too. See below for more...)

Gaia Herbs grows most of its own herbs, by the way. The company has a 250-acre farm near Asheville, North Carolina, and they process the herbs they grow in a 45,000 square foot certified organic processing facility. They are a "seed to finished product" company that grows, harvests and processes their herbs from start to finish. (It's extremely rare in the industry to find anyone doing this, by the way.)

There at the booth, the company kindly offered me a sample of their "Meet Your Herbs" products, so I choose the Adrenal Health formula as I was on a rather grueling tour schedule that demanded a lot of energy. Using the unique ID number on the back of the bottle, I was later able to look up exactly where these herbs were grown, how potent they were, how they were extracted, how well they scored on the heavy metals tests and many other factors.

Try it yourself! You can see exactly what went into the bottle of herbs that I was given!

Go to www.MeetYourHerbs.com and enter ID# 97534819

There, you'll see the complete analysis of the herbs in my bottle of Gaia Herbs Adrenal Health. You'll see, for example, that the herbs were received by Gaia Herbs on January 15, 2010, then they were tested using the HPLC method which revealed a biomarker concentration of 59.63 for the active phytochemical Rosavins.

You can get similar information for all the herbs used that same bottle of Adrenal Health.

Amazing, huh? As you can see, this changes everything in the herbal products industry.

Even pharmaceutical don't give you all this information. In fact, pharmaceuticals don't dare tell you where they came from or how they were manufactured because many of those high-priced pills are actually made in other countries where quality control standards are virtually non-existent. But with this "Meet Your Herbs" innovation, Gaia Herbs has surpassed the quality standard of the pharmaceutical industry while simultaneously opening their herb traceability to the public with full transparency!

Get Gaia Herbs Adrenal Formula at 35% off

The Gaia Herbs Adrenal Health product is a concentrated herbal liquid inside vegetarian capsules. It's made with:

• Rhodiola root
• Holy Basil leaf
• Ashwagandha root
• Wild Oats Milky Seed
• Schisandra berry

... and each of these herbs is verifiably potent thanks to the "Meet Your Herbs" traceability matrix.

A Gaia Herbs bottle of 120 veggie capsules (containing a liquid concentrate of the herbs) normally sells for $44.95.

Through a special arrangement with Gaia Herbs, we are able to offer a limited supply of these "Meet Your Herbs" Adrenal Health bottles (120 capsules per bottle) at just $29.24. That's a 35% savings over the retail price.

When you buy three bottles of Gaia Herbs Adrenal Health from the NaturalNews Store, the price per bottle drops to just $26.32 per bottle, or a savings of over 40% off the retail price!

Click here to take advantage of this exclusive NaturalNews discount on this very high potency Adrenal Health herbal formula.

I'm raving about Gaia Herbs Antioxidant Supreme

Gaia Herbs has a full line of herbal products, of course, and there's one more in particular I'd like to tell you about. It caught my eye as one of the most unique and potent formulas I've seen yet in the natural products industry: Gaia Herbs' Antioxidant Supreme herbal formula.

Using potent liquid extracts of herbs -- and packaged under the same "Meet Your Herbs" traceability matrix -- this Antioxidant Supreme formula contains the following ingredients:

• Bilberry
• Hawthorn berry
• Ginkgo leaf
• Green Tea
• Rosemary
• Prickly Ash
• Astaxanthin

I could write an entire article on each of these herbal ingredients (and I have on some). They each have their own special properties for supporting good health, and in combination, they make an antioxidant recipe that's unique across the entire industry. (See the complete description from Gaia Herbs below.)

Because this Antioxidant Supreme formula is created using the same philosophy and commitment to quality and potency that Gaia Herbs brings to all its other products, I think you'll find this to be one of the most beneficial antioxidant supplements you've ever taken. Try it yourself and you'll see why this is one of the newest additions to my list of top herbal supplements.

Antioxidant Supreme normally sells for $25 for a 60 capsule bottle. Through our NaturalNews Store, we're able to offer it directly to our readers for just $16.24 -- a 35% savings off the retail price!

When you purchase three Antioxidant Supreme bottles from the NaturalNews Store, the price drops to $14.62 per bottle, or over 40% off the retail price.

Click here to take advantage of this NaturalNews discount Antioxidant Supreme.

A breakthrough in herbal product trust and traceability

In all, what you're seeing here with Gaia Herbs is breakthrough innovation that gives consumers unprecedented transparency in knowing WHAT's in the bottle, WHERE it came from, HOW potent it is, and HOW it was tested.

Remember, even pharmaceuticals don't dare give you access to all this information!

Naturally, only a company that has full confidence in the potency, safety and efficacy of its products would dare reveal all these details about its products. That's why this "Meet Your Herbs" program is so exciting: It puts Gaia Herbs at the top of the credibility list in the herbal products industry.

That's why I personally have started buying Gaia Herbs formulas for my own use. It's also why I made an effort to help get them into our NaturalNews Store. I don't promote products that I wouldn't use myself and recommend to family and friends, and after doing my homework on Gaia Herbs, I can confidently say that this company has earned my full recommendation.

In fact, I probably need to place my own order before all of you buy up the entire inventory at the NaturalNews Store. Here's the link to the Gaia Herbs specials at our store: http://store.naturalnews.com/index.php?main_...

We also have other specials still in place there, including deep discounts on raw organic maca, Himalayan crystal salt, Orange TKO liquid cleaner, organic vanilla bean powder and much more...

Enjoy these amazing products at these fantastic prices! (Believe me, many people here are working very, very hard to keep bringing you these extraordinary discounts in the very best natural health products in the world.) Thank you for your support!

Description of Adrenal Health formula from Gaia Herbs

[Editor's note: The following text is provided by Gaia Herbs.]

Adrenal Health enhances the body's physiologic response to stress. Stress is defined as any situation or condition that causes undue physical, emotional and/or mental strain on the body. When one experiences stress, in any form, the adrenal glands secrete specific hormones that have a profound effect on the body. One can imagine the adrenal glands as little "hats" that sit on top of the kidneys. These hats secrete hormones such as cortisol and DHEA in response to stress. Over time, as one experiences stress on a daily basis, the adrenal glands can function less optimally, secreting unhealthy levels of these stress-related hormones. Overworking of the adrenal glands can lead to something called adrenal stress. Nervousness, poor memory, difficulty with concentration and decision-making, cravings for sweets, weight gain and compromised sleep are all associated with failure to maintain healthy levels of these two hormones.

• Supports Healthy Adrenal Functions
• Supports Calmness and Freedom from Excitability
• Promotes Adaptation to Stress
• Supports Healthy Adrenal Functions
• Supports Calmness and Freedom from Excitability
• Promotes Adaptation to Stress

SUGGESTED USE

Take 2 capsules with a small amount of water 2 times daily after meals. Not to be used during pregnancy or lactation. If you have a medical condition or take pharmaceutical drugs, please consult with your Doctor before using this product. Keep away from children. Use only as directed on label.

The Adrenal Health formula can have a profound influence on the body, helping to maintain a healthy response to stress by supporting the adrenal glands and nourishing the nervous system. Select herbs within the formula contain compounds recognized for their ability to support the health and function of the adrenal glands and maintaining normal secretion levels of key stress-related hormones such as cortisol.*

Rhodiola rosea root supports the functioning of the adrenal glands and encourages a healthy response to physical, emotional and mental stress by normalizing cortisol levels and other stress-related hormones. If used regularly, it enhances the body's natural resistance and adaptation to stressful influences. Rhodiola rosea root is classified as an adaptogen, which represents a class of herbs that help the body adapt to stresses of various kinds. In order to achieve this classification, a plant must be harmless and must have a normalizing, broadspectrum action that supports homeostasis, particularly when under stressful influences.*

Holy Basil has long been used in Ayurvedic medicine to support a healthy response to stress, nourish the mind and elevate the spirit. Revered by Ayurvedic practitioners as "the incomparable one," this herb's documented actions on the body date back thousands of years. Today, we know that holy basil contains a variety of constituents, including eugenol, camphor, caryophyllene, ursolic acid, luteolin and apigenin that function collectively to normalize stress hormones and enhance adrenal function. The properties inherent in this herb make it ideally suited for helping to support a healthy adrenal system and stress response.*

Ashwaghanda, often referred to as "Indian Ginseng," is a common herb used in Ayurvedic medicine (from India) to support mental and physical vitality and stamina. It contains steroidal compounds and additional chemical constituents that advance the body's natural resistance and adaptation to stressful influences. Ashwaghanda also supports mental endurance, promotes total metabolic efficiency and encourages an overall sense of well-being.*

Schizandra berries provide powerful antioxidant protection, particularly from free radicals and other toxins in the environment that may cause cellular damage. Regarded as a popular adaptogenic agent, schizandra berries are unique in that they hold a remarkable blend of five distinct flavor properties collectively serving to promote overall health and vitality. Namely, bitter, sweet, sour, salty and hot. Schizandra berries function to enhance the body's natural resistance and adaptation to stressful influences, support mental endurance and promote overall metabolic efficiency.*

Wild Oats milky seed contains numerous compounds that promote a vital nervous system while working to ease temporary nervous stress, weakness, and exhaustion.*

* These statements have not been evaluated by the FDA. This product is not intended to diagnose, treat, cure or prevent any disease.

Gaia Herbs' description of Antioxidant Supreme

Anti-Oxidant Supreme - Liquid Phyto Caps by Gaia Herbs

During the winter flu season, most people increase their intake of Vitamin C and other antioxidants. One of the best formulas I've found and use on a consistent basis is Anti-Oxidant Supreme Liquid Phyto Caps. Liquid caps means just that the capsules are filled with a liquid formula carefully prepared to fight germs, viruses, bacteria by naturally boosting the immune system with some of the best defense in natural health. Because the capsules are filled with liquid, the body processes the supplements quickly and gently. Boosting the Immune System Naturally.

Natural ways to boost the immune system, especially during flu season, include eating right, exercising, getting sunlight, drinking plenty of liquids and getting enough rest; but even when we do this, there are times when weaknesses inherent in our own bodies requiring us to work a little harder at keeping the immune system strong and healthy. This is where Anti-Oxidant Supreme Liquid Phyto Caps comes in. Not only does it boost the immune system naturally, it also works with your own body chemistry to keep fighting the good fight of health.

Why Are Antioxidants Important?

Antioxidants have an important job of fighting off free radicals that can wreak havoc in the body. These free radicals lead to all sorts of illnesses and deterioration of the body and mind. During the winter months especially, when flu season is in full force, taking a good antioxidant is very important. Anti-Oxidant Supreme Liquid Phyto Caps helps destroy the free radicals that lead to a compromised immune system. They do this because of the special free radical destroyers that include the following ingredients: Bilberry, Hawthorn berry, Ginkgo leaf, Green Tea, Rosemary, Prickly Ash and Astaxanthin.

A Close-Up Look at the Ingredients

The above-mentioned seven ingredients are excellent antioxidants and help deliver the powerhouse free radical fighters to various parts of the body that need them most. Not only that, but some of these ingredients are especially good for various organs in the human body. Let's take a closer look at the ingredients in Anti-Oxidant Supreme Liquid Phyto Caps.

Bilberry - This berry is especially excellent for eyes, heart, connective tissue and blood vessels. It also helps strength and protects the digestive tract as well as the skin. Some believe it has special significance in blood/brain function, and destroys free radicals that attack these areas of the body.

Hawthorn berry is especially good for heart health, protecting the cardiovascular system with its potent antioxidant activity.

Ginkgo leaf has amazing antioxidant properties. The nuts were used traditionally but the leaves only rarely. This versatile herb's antioxidant effects are espeically pronounced in the brain, nerves, and cardiovascular system. Not only does Gingko fight the oxygen free radicals, it seems to also eliminate excessive nitric oxide, which happens to be yet another type of free radical.

Green Tea has been used in the east for centuries, and in recent years has become popular here in the west. It contains polyphenols and flavonoids which both help create antioxidant activity.

Rosemary leaf is a powerful antioxidant that supports cognitive abilities and helps fight against poor memory, digestive problems and bad circulation.

Prickly Ash bark is a strong and successful circulatory stimulant and nerve tonic that has powerful antioxidant function. It is known to help distribute the other antioxidants throughout the body, simply by increasing circulation in the person using it.

Astaxanthin helps protect cell membranes with its antioxidant properties.

• Whole Plant Derived Anti-Oxidants
• Rich in Several Plant Flavonoids Known to be Powerful Free-Radical Quencher
• Formulated to Support and Promote Wellness throughout the Body
• Rich in Oligomeric Proanthocyanidins (OPC's)
• Organ-Specific Antioxidant

SUGGESTED USE Take 1 capsule 2 times daily between meals. Not to be used during pregnancy or lactation. If you have a medical condition or take pharmaceutical drugs, please consult with your Doctor before using this product. Keep away from children. Use only as directed on label.

* These statements have not been evaluated by the FDA. This product is not intended to diagnose, treat, cure or prevent any disease.


GAIA HERBS ACHIEVES INDUSTRY'S FIRST TRACEABILITY MATRIX


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