Food marketing

Email this page to a friend

Want news about Food marketing and more e-mailed to you? Click here for free email alerts

Nutrition in the Prevention and Treatment of Disease Ann M. Coulston and Carol J. Boushey See book keywords and concepts

The majority of the ads were for candy, snacks, sugared cereals, and fast foods; none of the 8854 ads reviewed was for fruits and vegetables. food marketing to children now extends beyond television and is widely prevalent on the Internet [209]; it is expanding rapidly into a ubiquitous digital media culture of new techniques including cell phones, instant messaging, video games, and three-dimensional virtual worlds, often under the radar of parents [210].

NewsTarget launches citizen journalism program, invites writers to contribute articles for publication Mike Adams, the Health Ranger See article keywords and concepts

Junk food marketing, sodas, marketing to children, etc. We're also open to other topic suggestions, so if you have a special area of passion or expertise, feel free to apply and let us know what area you'd like to cover. If you apply as a reporter today, we will reply to you within 3-5 business days, and if your application is accepted, you can begin pitching story ideas to us or working on story topics we assign to you. Frequently Asked Questions How does this program work? As a reporter / citizen journalist, you write news articles for publication on NewsTarget.

Sugar Shock!: How Sweets and Simple Carbs Can Derail Your Life-- and How YouCan Get Back on Track Connie Bennett, C.H.H.C. with Stephen T. Sinatra, M.D. See book keywords and concepts

Mark Muller, coauthor of the report and director of the Environment and Agriculture Program for I ATP, which works "to keep farmers on the land to ensure a safe and healthy food system," said in an interview that the investigation was conducted because people weren't getting the complete story as to why Americans are becoming obese and ill. "Food marketing is only part of what's happening. Our study connects the dots and take things a step further. We point out that the low price of corn and soy is what's hurting our health," Muller explains.

There's a possibility that [down the line], we'll have regulation of junk food marketing to kids." (We'll cover the Big Tobacco comparisons soon, in the next chapter.) "Self-regulation by corporations has clearly failed. Corporations should not be the guardians of public health," adds Linn, associate director of the Media Center at Judge Baker Children's Center in Boston, Massachusetts. Let's look now at some shocking marketing statistics: The food industry spends at least $15 billion a year targeting children, according to the Campaign for a Commercial-Free Childhood (CCFC).

The National Academies. "Food Marketing Aimed at Kids Influences Poor Nutritional Choices, IOM Study Finds; Broad Effort Needed to Promote Healthier Products and Diets." http:// www4.nationalacademies.org/news.nsf/isbn/0309097134 ?OpenDocument. Nestle, Marion. Food Politics: How the Food Industry Influences Nutrition and Health. University of California Press, 2002. -. Safe Food: Bacteria, Biotechnology, and Bioterrorism. University of California Press, 2003. -. "What to Eat: An Aisle-by-Aisle Guide to Savvy Food Choices and Good Eating. North Point Press, 2006. Neville, Kerry.

NewsTarget Citizen Journalism project a big success; new writers welcomed to join Mike Adams, the Health Ranger See article keywords and concepts

Nutritional supplements, ingredients and product reviews Foods, food ingredients, food marketing, food safety, etc. Dangerous pharmaceuticals, side effects, FDA warnings, etc. Feedlot cattle, meat production, agriculture, pesticides, etc. Chemicals in the home, in foods, in products, in medicines ... and many other topics! You can apply right now at: http://www.newstarget.com/webseed/authornew.asp How the program works Writers who participate in the Citizen Journalism program are given access to a web interface where they can submit articles.

Nutrition in the Prevention and Treatment of Disease Ann M. Coulston and Carol J. Boushey See book keywords and concepts

Eating behavior is influenced by a number of environmental factors, such as food marketing, cost, and availability, as well as various properties of foods. This review summarizes how energy intake is influenced by three properties of foods and beverages: variety, energy density, and portion size. Research has shown that these properties influence energy intake and can be modified to reduce energy consumption. Foods and beverages are considered separately because they may affect energy balance differently.

In Defense of Food: An Eater's Manifesto Michael Pollan See book keywords and concepts

This is precisely why so much food marketing is designed to encourage us to eat in front of the TV or in the car: When we eat mindlessly and alone, we eat more. But regulating appetite is the least of it: The shared meal elevates eating from a mechanical process of fueling the body to a ritual of family and community, from mere animal biology to an act of culture. •O) CONSULT YOUR G U T. As the psychologists have demonstrated, most of us allow external, and mostly visual, cues to determine how much we eat.

Nutrition in the Prevention and Treatment of Disease Ann M. Coulston and Carol J. Boushey See book keywords and concepts

Trends in the United States—Consumer attitudes and the supermarket." food marketing Institute, Washington, DC.) 520 500 8 480 H ?460 ? S? 440 o -2 420 CO o m 400 H 380 H 360 1900 1920 1940 1960 1980 FIGURE 12 Daily carbohydrate consumption per person per day from 1907 until 2004 (from USDA Food Availability Data [261J) and age-adjusted mean body weight of the population taken from NHANES surveys (from Zhang and Wang [262]). food availability data. It is clear that the amount of carbohydrate consumed per capita has been increasing since the early 1980s.

The 150 Healthiest Foods on Earth: The Surprising, Unbiased Truth About What You Should Eat and Why Jonny Bowden, Ph.D., C.N.S. See book keywords and concepts

I'm purposely leaving out "natural," as it is the most deceptive and dishonest term in food marketing and so overused as to become utterly meaningless. Remember, poison ivy and gasoline are both "natural," which doesn't mean I want to eat them.) In the section on meat and poultry, I address the whole issue of "grass fed" and "free range," since this is the category in which these terms apply. But "organic" now is a label used on everything from fruits and vegetables to Captain Hickory's Chocolate Crunchy Cereal. What does it mean, anyway? Should we pay attention? And if so, why?

Nutrition in the Prevention and Treatment of Disease Ann M. Coulston and Carol J. Boushey See book keywords and concepts

The 2005 Institute of Medicine report focused on food marketing to children concluded that there is strong evidence that television advertising influences children's food preferences and requests, short-term food consumption patterns, and possibly usual dietary intake, and that exposure to advertising is associated with adiposity in children [95]. Television watching is associated with increases in energy intake and repeated episodes of eating while watching television may result in television's becoming a trigger for eating [96]. Crawford et al.

Obesity, food marketing and consumer litigation: threat or opportunity? Food Drug Law J 61, 419-444. 8. Heaney, R. P. (2005). Vitamin D: Role in the calcium economy. In "Vitamin D," 2nd ed. (D. Feldman, F. H. Glorieux, and J. W. Pike, Eds.), pp. 773-787. Academic Press, San Diego. 9. Shea, B., Wells, G, Cranney, A., Zytaruk, N., Robinson, V., Griffith, L., Ortiz, Z., Peterson, J., Adachi, J., Tugwell, P., and Guyatt, G. (2002). VII: Meta-analysis of calcium supplementation for the prevention of postmenopausal osteoporosis. Endocr. Rev. 23, 552-559. 10. Papadimitropoulos, E.

What's In Your Milk?: An Exposé of Industry and Government Cover-Up on the Dangers of the Genetically Engineered (rBGH) Milk You're Drinking Samuel S. Epstein, M.D. See book keywords and concepts

September, 1995: Monsanto developed a highly aggressive "Hit Squad" operated by a powerful network of its consultants, lobbyists, right wing think tanks, and food marketing and industry organizations. Their objectives were to smear me, and other scientists who were critical of rBGH, and track our press conferences and other public appearances, and to block their media coverage. January, 1996: My publication in the International Journal of Health Services detailed evidence of major cancer risks from excess levels of "supercharged" IGF-1 in rBGH milk.

Health Ranger hails CPSI effort to stop Kellogg Co. from marketing junk food to children Mike Adams, the Health Ranger See article keywords and concepts

He characterizes the USDA Food Guide Pyramid as an "exercise in food marketing propaganda" and accuses the Food and Drug Administration of, "protecting profits instead of people." The CSPI is online at www.CSPInet.org The Health Ranger's articles on health and consumer safety are published at www.NewsTarget.com. Adams is also the co-author of the popular Real Safety(TM) series of consumer guides published at www.RealSafety.

Taste inflation revealed: why sugar, salt and fragrance make you stupid Mike Adams, the Health Ranger See article keywords and concepts

Taking extreme taste to the next level And remember, all the food marketing companies out there are going to try to get you hooked on even more intense flavors and tastes, because they have to outdo the previous batch of food products. As peoples' senses become numb, they need even more stimulation to get excited and take notice of foods. That's why we now have "extreme nachos" loaded with MSG, a chemical taste enhancer that has harmful effects on the nervous system. We see MSG in so many foods because people no longer have the sensory acuity to even notice tastes.

Q&A: How to reduce high blood pressure and restore healthy cholesterol levels with natural health Mike Adams, the Health Ranger See article keywords and concepts

These are artificial oils that have been processed in a laboratory for the convenience of food manufacturers and food marketing companies. They have no business whatsoever in the human body, and yet virtually every snack product in the grocery store is made with hydrogenated oils. Margarines are made with hydrogenated oils as well. Unless they say, "no hydrogenated oils" right on the label, they contain it. Vegetable shortening, by the way, is pure hydrogenated oil. It is probably one of the single most toxic grocery products you can put in your body.

Soft drink company marketing tactics: the experts sound off Mike Adams, the Health Ranger See article keywords and concepts

REPPED: This is a compilation of quotes about soft drink company marketing tactics from some of the leading authors on health, food marketing and food politics. This full list, and much more information, is included in The Five Soft Drink Monsters downloadable ebook. Marion Nestle Food Politics: How the Food Industry Influences Nutrition and Health "In 1997 children spent nearly $8 billion of their own money on food and beverages, of which $1 billion each went for sweets and soft drinks. The amounts spent on food increase with age; in 1997, children aged 7-12 spent $2.

Appetite for Profit: How the Food Industry Undermines Our Health and How to Fight Back Michele Simon See book keywords and concepts

The genius of this rhetoric is that it sanctions the status quo of junk food marketing run amok, while making food manufacturers appear to be caring corporate citizens who are deeply concerned about "education" and the "freedom" to acquire it. The Blame Game The corporate strategies discussed in this chapter all boil down to this blunt message: it's all your fault. It's up to each individual to solve the problem of poor health in the United States.

What's In Your Milk?: An Exposé of Industry and Government Cover-Up on the Dangers of the Genetically Engineered (rBGH) Milk You're Drinking Samuel S. Epstein, M.D. See book keywords and concepts

Over the past decade, one of the strongest trends in consumer food marketing has been the shift towards "organic" foods, away from heavy use of pesticides and herbicides. The public wants a food supply free of chemicals and hormones. Given Monsanto data showing hormone levels as high as 1000 times greater in bGH-induced milk, it is sheer scandal for the company and FDA officials to assert hormone-derived milk is "the same" as natural cows milk, let alone safe. What is the track record of the bGH manufacturers? Monsanto has been a major manufacturer of 2,4, 5-T (including Dioxin) and PCBs.

Appetite for Profit: How the Food Industry Undermines Our Health and How to Fight Back Michele Simon See book keywords and concepts

PepsiCo made its case loud and clear at a January 2005 workshop in which the Institute of Medicine (IOM), a government advisory agency, was considering untoward effects of junk food marketing on children. All the major food companies were represented, each falling over the other in an effort to prove how bound and determined it was to address the problem. Ellen Taaffe, PepsiCo's vice president of "Health and Wellness Marketing," explained how marketing experts had advised her firm that "we were a different company than most and we needed to get the story out.

Similarly, but more importandy, once signed up as "advisors," such experts are extremely unlikely to call for government controls on unsavory corporate practices such as junk food marketing to children. Instead, they're apt to buy into the corporate world's preferred "self-regulatory" approach. With health authorities working hand in glove with them to be "part of the solution," food makers can rest easy in the knowledge that these professionals will obediently refrain from banging on lawmakers' doors to demand pesky, profit-crimping regulations.

The corporation's self-congratulatory take on its product makeovers was clear at a 2005 Federal Trade Commission meeting on food marketing and childhood obesity. Here Kendall Powell, a General Mills vice president, spoke glowingly of the nutritional advantages afforded by the revamped products: "Obesity," he said, "is about calories and cereal is a low-calorie way to start the day."3 Of course good nutrition isn't only about calories; it's also about the actual nutrients (or lack thereof) in the food. Apparently, no cereal is too absurd for General Mills to label "whole grain.

That explains why, in January 2005, McDonald's Chief Creative Officer Marlena Peleo-Lazar told a government panel concerned with food marketing to children (whose members needed to be won over) that Ronald McDonald had morphed from "chief happiness officer" into an "ambassador for an active, balanced lifestyle" and was visiting elementary schools to tout exercise.21 That's not all. In June 2005, the marketing machine decided it was time for Ronald to look more active if he was truly going to be active.

The trouble is, such narrow reasoning conveniently sidesteps the many complex variables that influence behavior, such as upbringing and psychology, not to mention relentless exposure to ubiquitous food marketing. By keeping the focus on the independent consumer, CCF is able to deflect criticism of food corporations' products and practices, leaving industry firmly in control of the policy discourse. Us vs. Them One of CCF's favorite strategies is to align the interests of food companies with those of consumers.

Soft drink company marketing tactics: the experts sound off Mike Adams, the Health Ranger See article keywords and concepts

Recent development in food marketing: large payments from soft drink companies to school districts in return for the right to sell that company's products -- and only those products -- in every one of the district's schools." "The company's most evident marketing strategy is advertising. Coca -Cola’s global advertising budget exceeded $1.6 billion in the late 1990s. In 1999 the company spent $867 million for advertising in the United States alone -- $174.4 million for Coca-Cola beverages, $68.4 million for Sprite, $41.4 million for Minute Maid, and $17.

Nutrition in the Prevention and Treatment of Disease Ann M. Coulston and Carol J. Boushey See book keywords and concepts

Multiple techniques and channels are used to reach youth, beginning when they are toddlers, to foster brand building and influence product purchase behavior. Recently the Kaiser Family Foundation [208] released the largest study conducted on TV food advertising to children. The study found that children ages 8-12 years see the most food ads on TV, an average of 21 ads a day or more than 7600 per year. The majority of the ads were for candy, snacks, sugared cereals, and fast foods; none of the 8854 ads reviewed was for fruits and vegetables.

Slow Food Nation: Why Our Food Should Be Good, Clean, And Fair Carlo Petrini See book keywords and concepts

From that moment, Presidium by Presidium, the Slow Food movement began to work with productive know-how, with the agricultural economy, with food marketing, with agroeconomy, animal husbandry, fish farming, and milk and cheese processing—simply drawing on the knowledge of rural people and evaluating the resulting characteristics of their products. We were not mere consumers—we had taken responsibility for part of the production system, if only from the cultural point of view: we had become co-producers.

The Seven Laws of Nutrition Mike Adams See book keywords and concepts

Food companies knowingly promote foods that cause disease I believe that most of the food marketing going on today is highly negligent. Not only are food companies producing and marketing food that contain disease-promoting ingredients, they are failing to properly warn consumers about those health risks by printing warning labels on those foods. Even cigarette companies now have to label cigarettes with warnings that say smoking promotes cancer and birth defects. But food companies can market all sorts of cancer causing ingredients without having to warn consumers at all.

Food Fight Kelly Brownell and Katherine Battle Horgen See book keywords and concepts

Taking Action A number of steps are possible to protect children from commercial exploitation in general and food marketing in particular. Stand Up to the Food Industry and Prohibit Children's Advertising A Roper Poll found that 80 percent of adults believe that marketing and advertising exploit children by convincing them to buy things that are bad for them, and a marketing report found that 85 percent of adults believe that children's TV should be free of commercials.86 Legislators, by yielding to pressure from the food industry, are out of step with public opinion.

Safe Food: Bacteria, Biotechnology, and Bioterrorism Marion Nestle See book keywords and concepts

Industry groups such as the NFPA, the Grocery Manufacturers of America, and the food marketing Institute lobbied against these provisions and requested exemptions for their members, arguing rhat any new legislation would be "a vehicle for a huge expanse in federal power."65 When the final bill sailed through the House and Senate, industry groups called it "much improved," no doubt because the bill required the FDA to put the new regulations through a standard rulemaking process and delay their implementation for another 18 months.

page 1 of 2 | Next ->

FAIR USE NOTICE: The research quoted here is provided under the protection of Fair Use provisions and published by the 501(c)3 non-profit Consumer Wellness Center for the purposes of public comment and education. Authors / publishers may submit books for consideration of inclusion here.

TERMS OF USE: Read full terms of use. Citations of text from NaturalPedia must include: 1) Full credit to the original author and book title. 2) Secondary credit to the Natural News Naturalpedia as a research resource and a link to www.NaturalNews.com/np/index.html

This unique compilation of research is copyright (c) 2008 by the non-profit Consumer Wellness Center.

ABOUT THE CREATOR OF NATURALPEDIA: Mike Adams, the creator of this NaturalNews Naturalpedia, is the editor of NaturalNews.com, the internet's top natural health news site, creator of the Honest Food Guide (www.HonestFoodGuide.org), a free downloadable consumer food guide based on natural health principles, author of Grocery Warning, The 7 Laws of Nutrition, Natural Health Solutions, and many other books available at www.TruthPublishing.com, creator of the earth-friendly EcoLEDs company (www.EcoLEDs.com) that manufactures energy-efficient LED lighting products, founder of Arial Software (www.ArialSoftware.com), a permission e-mail technology company, creator of the CounterThink Cartoon series (www.NaturalNews.com/index-cartoons.html) and author of over 1,500 articles, interviews, special reports and reference guides available at www.NaturalNews.com. Adams' personal philosophy and health statistics are available at www.HealthRanger.org.