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NewsTarget readers making waves across the natural health, natural living markets (opinion)

Mike Adams, the Health Ranger
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Heck, even Coca-Cola is coming out with a new product called Diet coke Plus, which is made with -- get this -- aspartame and supplemental vitamins and minerals. After you stop laughing, consider how powerful the natural health movement must be to get a company like Coca-Cola to try adding minerals to a nutritionally worthless beverage like Diet coke...) The point is, NewsTarget readers are trendsetters. And not just NewsTarget readers, of course. It's also the people who read Ronnie Cummin's work over at the Organic Consumers Association (www.OrganicConsumers.

Fundamentals of Naturopathic Endocrinology

Michael Friedman, ND
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Monsanto's reckless marketing in 1976 of plastic coke bottles made from acrylonitrile, a chemical closely related to VC, prior to its testing for carcinogenicity and migration into the coke. The bottles were subsequently banned after acrylonitrile was found to be a potent carcinogen contaminating the coke. Destruction of epidemiological data on ethyl-eneimine and other chemicals by Dow and DuPont.

Heinerman's Encyclopedia of Fruits, Vegetables and Herbs

John Heinerman
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Diet coke as a Contraceptive Kola nut occurs in all cola beverages, but in varying concentrations. Diet coke appears to have an unusually high concentration of kola nut in it. Researchers at Harvard Medical School studied the effect of Diet coke on sperm motility and reported their findings in a 1985 issue of the New England Journal of Medicine. They found that Diet coke had the "most pronounced spermicidal action" of all the cola beverages. That is to say, Diet coke killed all of the active sperm in the vagina when women used it as a douche immediately following sexual intercourse.

Soft drink company marketing tactics: the experts sound off

Mike Adams, the Health Ranger
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Coke executives have learned from extensive research that young America is searching for what is real, meaningful in this plastic world, and one bright ad executive comes up with the idea that it is coke. Yep, coke is the real thing and this is drilled into the minds of 97 percent of all young people between the age of six and nineteen until their teeth are rotting just like their parents' did." "Another congressman asked if the doctor had made any tests of the effect of cola beverages on metal and iron.
William Duffy Sugar Blues "A product like Coca–Cola, which contains known poisons and destroys [one’s] teeth and stomach, has one of the most stunning ad campaigns in the history of the Western world…. coke executives have learned from extensive research that young America is searching for what is real, meaningful in this plastic world, and one bright ad executive comes up with the idea that it is coke. Yep, coke is the real thing and this is drilled into the minds of 97 percent of all young people between the age of six and nineteen until their teeth are rotting just like their parents' did.

Stop Prediabetes Now: The Ultimate Plan to Lose Weight and Prevent Diabetes

Jack Challem
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If you drink just one can of regular coke, Pepsi, or Mountain Dew a day, all that sugar can pack on fifteen pounds over the course of a year. That alone can put you on the fast track to prediabetes. Consider soft drinks a source of stealth calories. Serving sizes have increased substantially over the years, contributing to a growth in waist sizes. During the first half of the twentieth century, coke and other soft drinks were sold either as fountain drinks or in 6.5-ounce bottles.

Heinerman's Encyclopedia of Healing Herbs and Spices

John Heinerman
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Diet coke as a Contraceptive Kola nut occurs in all cola beverages, but in varying concentrations. Diet coke appears to have an unusually high concentration of kola nut. Researchers at Harvard Medical School studied the effect of Diet coke on sperm motility and reported their findings in a 1985 issue of the New England Journal of Medicine. They found that Diet coke had the "most pronounced spermicidal action" of all the cola beverages. That is to say, Diet coke killed all of the active sperm in the vagina when women used it as a douche immediately following sexual intercourse.

Coca-Cola's "Dasani" bottled water under fire from consumer groups over tap water source

Mike Adams, the Health Ranger
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My take on the issue If you want an example of two companies engaged in hyping worthless beverages, look no further than coke and Pepsi. In my opinion, both of these companies operate with an astonishing lack of integrity -- not only in the way they hype their bottled water products, but also in their ongoing marketing of beverages that I am convinced are closely tied to the obesity and diabetes pandemics now ravaging our world. Coke and Pepsi have, in my opinion, played a significant role in the destruction of human health among advanced nations over the last three generations.

Hunger Free Forever: The New Science of Appetite Control

Michael T. Murray and Michael R. Lyon
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Enviga is a joint venture between coke and Nestle. It is marketed as "The Calorie Burner" with the additional claim that it will burn an extra 60 to 100 calories per day. Are these claims true? Perhaps, but you have to look a little deeper to see at what price this effect comes. Coke points to a single study of Enviga, undertaken in the University of Lausanne in collaboration with the Nestle Research Center in Lausanne, Switzerland. The study showed that consuming the equivalent of three Enviga beverages over the course of the day increased the burn of calories by 106 calories.

The Blue Zones: Lessons for Living Longer From the People Who've Lived the Longest

Dan Buettner
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Have you ever eaten a hamburger or had a coke?" I asked. I knew that Okinawa had more fast-food restaurants per capita than anywhere else in Japan; what may be the biggest A&W restaurant in the world was just 30 miles south of here. Perhaps she had visited one? Kamada's forehead wrinkled. She leaned over to her daughter, for interpretation. "She never drank a coke in her life," the daughter answered. When she first saw a hamburger a few years ago, Kamada had asked, "What do you do with that?" "My mother eats in the tradition of women her age," the daughter continued.

Sugar Shock!: How Sweets and Simple Carbs Can Derail Your Life-- and How YouCan Get Back on Track

Connie Bennett, C.H.H.C. with Stephen T. Sinatra, M.D.
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This means that a typical "serving" of coke is now a whopping 300 percent larger than it was in the 1950s. And that doesn't even include the popular, supersized 42-ounce soft drinks promoted at some fast-food restaurants and convenience stores. If you order one of these, watch out: This gargantuan drink gives you 525 calories, more than a regular cheeseburger at McDonald's.

Why light bulbs are accelerating global warming and mercury contamination

Mike Adams, the Health Ranger
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And given the fact that even many high school graduates today are functionality illiterate (and mathematically inept), there will always be a few stragglers left behind, buying incandescent light bulbs along with Kraft Macaroni and Cheese, Doritos and Diet coke. These are the ignorant masses that can't read labels, don't understand math, and are primarily interested in surviving to their next paycheck. Ultimately, if we are going to save our planet and human civilization from self-induced climate change chaos, we are going to have to do something about our public education system, too.

Hunger Free Forever: The New Science of Appetite Control

Michael T. Murray and Michael R. Lyon
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Coke and Pepsi, and other food and beverages laden with high fructose corn syrup (HFCS). In fact, many experts believe that the large increase in the use of HFCS in the past thirty years is directly related to the overall increase in sugar consumption in the United States. It is also being linked to both the obesity and diabetes epidemics. This link was detailed exceptionally well in Fat Land: How Americans Became the Fattest People in the World by Greg Critser.

The Secret of Scent: Adventures in Perfume and the Science of Smell

Luca Turin
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I defy anyone outside the industry to name more than one ingredient in coke flavour. In fact, I would say that it is precisely the abstraction of coke that has made it so successful. Abstraction in flavours is not new: haute cuisine arguably begins where you cease to understand how things are made. The great chef Alain Ducasse once said that he visited a colleague's restaurant and 'could not understand what he was eating', whereupon he asked to be taken on as an apprentice in the kitchen and stayed several years.

Timeless Secrets of Health & Rejuvenation: Unleash The Natural Healing Power That Lies Dormant Within You

Andreas Moritz
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There is a major difference between the highly valuable glucose the body makes available to the cells and the useless sugar forced into the bloodstream right after drinking a coke or eating a cone of ice cream. The cells don't like to absorb the acidic, bleached, processed, and energy-stripped sugar (empty calories) because they cannot make any use of it. To protect themselves against this cell poison, they put up a barrier that ignores the insulin when it knocks at their door, even as it tries to deliver proper, usable, quality glucose.
It has recently been proven that women who drink one regular soda such as coke or Pepsi per day have an 83 percent chance of developing diabetes. (One can of soda contains about 12 teaspoons of sugar or the equivalent amount of high fructose corn syrup, amounting to 200 calories.) However, sugar pales as a cause for diabetes when compared with meat. If you eat concentrated protein foods such as meat or chicken, your body requires much insulin to synthesize proteins from the amino acids derived from these foods.
The suits allege that the food companies committed fraud and breach of warranty by marketing products to the public such as Diet coke, Diet Pepsi, sugar-free gum, Flintstone's vitamins, yogurt and children's aspirin with the full knowledge that aspartame, the sweetener in them, is neurotoxic. Although such lawsuits can last many years, they bring an increased awareness about the fraudulent practices of the pharma-medical and food industries to the unsuspecting population. Aspartame is a drug masquerading as an additive.
Aspartame and Other Sweet Killer Drugs Aspartame is the sweetener in Diet coke, Diet Pepsi and thousands of "diet" foods. Donald Rumsfeld, who once was the CEO of a major drug company, managed to bring this poisonous food/drug to market during the Reagan administration. He used his political influence to quash an FDA toxicologist's report naming aspartame as a cause of not only cancer, but brain tumors as well.

Worldchanging: A User's Guide for the 21st Century

Alex Steffen
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You can get a coke in Fiji, or in any of two hundred other nations. In 113 countries, you can use that coke to wash down a McDonald's hamburger —or, in India, a vegetarian McAloo Tikki burger. You can watch a Bollywood film on your Kenya Airways flight from Nairobi to London, where the video store has got all the hot new films from Lagos. And you'd probably need to go to Bhutan to avoid seeing ads for the newest Hollywood film. This increasing integration of global economies isn't an accident: it's the result of policies and institutions put in place at the end of World War II.

Don't Go to the Cosmetics Counter Without Me, 7th Edition

Paula Begoun and Bryan Barron
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Labeling this as first aid for extremely stressed skin is sort of like considering a Twinkie and a Diet coke a balanced nutritional meal. At best this will moisturize dry skin and keep it protected from furthet dryness—something any basic moisturizer can do. © $$$ Face Contour Fluid ($38 for 70.07-ounce ampoules; total of 0.49 ounce) is said to contain ingredients that flush out waste material from skin tissue, which is absurd. Skin cannot be flushed of wastes from the outside; while the process of sweating helps to do this, most other waste products are filtered by the liver and kidneys.

Corporate Greed, Intellectual Property Laws and the Destruction of Human Civilization

Mike Adams, the Health Ranger
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Forget about coke and Pepsi. Support small sustainable farms, organic farms, family farms, your local food co-ops and your local farmer's market. Another, huge step you can take is to have your own garden. Grow heirloom plants, not hybrid plants, so you can save your seeds and use them generation after generation. The very act of saving and using seeds is, in its own way, a respectful ritual for nature. Who knows? Someday you may have to depend on those seeds, because all the other corporate seeds out there have terminated themselves and can't be counted on anymore.

The Blue Zones: Lessons for Living Longer From the People Who've Lived the Longest

Dan Buettner
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She never drank a coke in her life," the daughter answered. When she first saw a hamburger a few years ago, Kamada had asked, "What do you do with that?" "My mother eats in the tradition of women her age," the daughter continued. "They are not used to rich foods, but rather the foods that they ate as young women, before the war. She mostly eats vegetables from her garden—daikon, bitter melon, garlic, onion, peppers, tomatoes—and some fish and tofu. All day long she nurses a pot of hot, green tea. Before each meal she takes a moment to say hara hachi bu, and that keeps her from eating too much.

If It's Not Food, Don't Eat It! The No-nonsense Guide to an Eating-for-Health Lifestyle

Kelly Harford, M.C., C.N.C.
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Now, with a fresh can of coke in one hand and an unlit cigarette in the other, Rhonda concluded her dramatic saga. "Today I wake up every morning grateful to be alive and well and heroine free. Now I'm addicted to cigarettes, coke and candy bars," she laughed. "Some day I'll deal with those too, because they're not good for me either. But if that's as bad as it ever gets, I can live with that!" Feeling complete, she then stood proudly and announced she was going out to have a cigarette.

Sugar Shock!: How Sweets and Simple Carbs Can Derail Your Life-- and How YouCan Get Back on Track

Connie Bennett, C.H.H.C. with Stephen T. Sinatra, M.D.
See book keywords and concepts
Or, if you move from a regular portion to 7-Eleven DoubleGulp coke, you pay a mere 37 cents more, but get an extra 450 extra calories, more than you'd get in a McDonald's Quarter Pounder. And if you can't resist a medium movie theater popcorn instead of a small, you'll pay only 71 cents more but get 500 calories—a whopping 125 I percent more calories and two days' worth of saturated fat for the buttered popcorn. (And this isn't the jumbo size.
He told me my whole sugar-addiction problem was in my head—this from a guy who drinks at least a six-pack of coke a day and whose favorite food is Pixy Stix [brightly colored straws filled with flavored sugar]." I encourage you to find out if you, too, are in denial. Assess your quickie-carb consumption patterns. To begin, check out the sugar content for the following products, all of which have fanatical followers. Are you perhaps one? A half cup portion of Ben & Jerry's Chunky Monkey: contains 28 grams, or roughly 7 teaspoons of sugar.
That means a reduced-sugar Coca-Cola must have 25 percent less sugar than the regular coke. (In other words, the lower-sugar soda can still contain 75 percent of the sugar in the original formula.) Meanwhile, the term "no added sugar" is used for a variety of foods with naturally occurring sugars such as jams, jellies, and other preserves; yogurt; milk; some vegetables; and tomato sauce. 2. IF A FOOD IS LABELED "SUGAR FREE," IT CONTAINS NO SUGAR. NOT NECESSARILY TRUE. So-called sugar-free foods can legally contain trace amounts of sugar—less than .
Nestle, coke, Pepsi, Cadbury Schweppes, Hershey, Kraft, ConAgra, ADM, Cargill, M&M/Mars, Tyson, Campbell's, etc.—there isn't a mainstream food company that isn't using high-fructose corn syrup," one source points out. "They're making a profit at the health expense of the consumer." Marketing of Sweets and Quickie-Carb Snacks Influences Our Buying Patterns Clearly, companies making soda, cookies, crackers, cereals, candies, donuts, and other sugary and quickie-carb foods are caught in an awkward predicament.

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TERMS OF USE: Read full terms of use. Citations of text from NaturalPedia must include: 1) Full credit to the original author and book title. 2) Secondary credit to the Natural News Naturalpedia as a research resource and a link to www.NaturalNews.com/np/index.html

This unique compilation of research is copyright (c) 2008 by the non-profit Consumer Wellness Center.

ABOUT THE CREATOR OF NATURALPEDIA: Mike Adams, the creator of this NaturalNews Naturalpedia, is the editor of NaturalNews.com, the internet's top natural health news site, creator of the Honest Food Guide (www.HonestFoodGuide.org), a free downloadable consumer food guide based on natural health principles, author of Grocery Warning, The 7 Laws of Nutrition, Natural Health Solutions, and many other books available at www.TruthPublishing.com, creator of the earth-friendly EcoLEDs company (www.EcoLEDs.com) that manufactures energy-efficient LED lighting products, founder of Arial Software (www.ArialSoftware.com), a permission e-mail technology company, creator of the CounterThink Cartoon series (www.NaturalNews.com/index-cartoons.html) and author of over 1,500 articles, interviews, special reports and reference guides available at www.NaturalNews.com. Adams' personal philosophy and health statistics are available at www.HealthRanger.org.

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