Jack Challem
See book keywords and concepts |  In the 1970s, ibm developed a marketing concept known as FUD. The acronym might sound funny, but it stands for fear, uncertainty, and doubt. This marketing strategy aroused fears, uncertainties, and doubts about buying non-IBM products. The whole point of FUD was to convince customers that bad things would happen if they didn't buy ibm products. Using FUD to sell products was very shrewd. Instead of emphasizing the merits of a product, FUD tapped into customers' fears about making the wrong purchase decision. |
Devra Davis
See book keywords and concepts |  Their study was limited to workers at just three plants out of the dozens that ibm operates.
Three and a half years later, despite threats of lawsuits, Clapp's work finally appeared in print. He had asked whether those who had worked in computer chip manufacturing at specific plants in California, Minnesota, NewYork and Vermont for at least five years between 1969 and 2001 died of diseases similar to those of the U.S. population. The answer was no. |
Jack Challem
See book keywords and concepts | | The whole point of FUD was to convince customers that bad things would happen if they didn't buy ibm products. Using FUD to sell products was very shrewd. Instead of emphasizing the merits of a product, FUD tapped into customers' fears about making the wrong purchase decision.
The FUD concept succeeded so well that it is now used to sell almost every imaginable product, from tooth whiteners to paper shredders to prescription drugs. Even iPods use the fear of not looking cool as a marketing technique. |
Devra Davis
See book keywords and concepts | | Alicia Fernandez was a proud, hard-working Mexican-American immigrant who spent more than ten years in the "clean rooms" of IBM's chip factory in San Jose, California, working with more than a dozen different chemicals known to cause cancer in lab animals. She and her coworkers, all women, wore caps and gloves to keep human hair, skin flakes and perspiration from contaminating the delicate wafers onto which computer chips were etched. But their lungs got no protection from the fumes and dust that filled the room.
Fernandez was thrilled to have what she was told was "a job for life . | | Fernandez and her colleagues filed a joint lawsuit against ibm in
1998, alleging that their cancer had resulted from their work in an unsafe environment. I agreed to serve as an expert witness for the plaintiff.
Before a case makes it to a courtroom there is a process called "discovery," in which lawyers get to question opposing witnesses in order to gather pertinent information. For this case, the defendants relied on teams of lawyers whose fees for a single day exceeded the plaintiffs' annual salaries. | | As a company that self-insured its workers and practically invented how to use computers for tracking, ordering and following all sorts of items, surely ibm had a system in place, like the one that Fayerweather had set up a couple of decades earlier, to monitor the health of its workforce? Plaintiffs' lawyers were told there was no such system. Those medical forms the lawyers got—one for each employee—with punchable circles to be filled out for machine reading were never scanned at all, the company claimed. They were just made to look like they could have been read by computers. | | Some nice people I know at ibm wish the company would just acknowledge the sins of the past and move on. But they say the lawyers would never allow that. Fighting lawsuits to the bitter end discourages other potential plaintiffs and saves money.
H ow evidence is developed, what information is allowed to be seen or heard, is not a simple matter when it comes to our health and its connections to the world around us. The hidden industrial sponsorship of some of the leading figures in epidemiology is deeply troubling. |
Shannon Brownlee
See book keywords and concepts |  In recent years, ibm has shifted its focus from selling hardware to servicing large database systems, where profits are higher. An even better analogy for the hospital industry is a low-margin, high-volume business like personal computers. Dell earns only about c percent profit on each computer it sells, but it sells millions and millions of them.
Similarly, hospitals want as many "bed turns," or as much "throughput," as possible in their profitable departments. The best way to accomplish this is to expand the capacity of high-margin departments to increase volume. |
David Steinman
See book keywords and concepts |  Some of the leading manufacturers of popular brands in the United States and elsewhere in the world today are Mitsubishi, VestFrost, GE, Whirlpool, Maytag, Bosch, Miele, LG, Samsung, Hewlett-Packard, and ibm. I've looked at these companies to give you a sense of where they have been, some of their past environmental misdeeds, and where they are headed, so you can make a decision that works for your values and sensibilities. Some of them, like Maytag and Whirlpool, with poor pollution records from only a few years ago, are taking important steps to stop being toxic. |
Lynne Mctaggart
See book keywords and concepts |  Hal Puthoff had showed in another paper, also with Daniel Cole from ibm, that in principle there was nothing in the laws of thermodynamics to exclude the possibility of extracting energy from it.43 The other idea was to manipulate the waves of the Zero Point Field, so that they would act like a unilateral force, pushing your vehicle along. Bernie imagined that at some point in the future, you might be able to just set your zero-point transducer (wave transformer) and go. |
Devra Davis
See book keywords and concepts | | The judge ruled that the plaintiffs had not proved a causative link between each of the many different chemicals ibm used and the cancers that had occurred in each individual woman. The increased rate of breast cancer for the women who created the guts of computers became a matter of public record only after the company's legal efforts to prevent publication had been exhausted.30 By then it was too late for Fernandez. In lawsuits as in much of life, timing is everything. |
Lynne McTaggart
See book keywords and concepts |  Aspect's experiment, which concerned two photons fired off from a single atom, showed that the measurement of one photon instantaneously affected the position of the second photon6 so that it has the same or, as ibm physicist Charles H. Bennett once put it, "opposite luck"7—that is, spin or position. The two photons continued to talk to each other and whatever happened to one was identical to, or the very opposite of, what happened to the other. Today, even the most conservative physicists accept nonlocality as a strange feature of subatomic reality. |
David Steinman
See book keywords and concepts | | Our good friends at the government Energy Star program have been involved with NRDC scientists and industry executives to develop standby power specs based on his work, and major manufacturers such as Sony and ibm plan to reduce standby power consumption in all products. Once again, government is seeding the market first with its vast purchasing powers, as federal agencies are now required to buy only these new power-stingy appliances. We're even making headway in Beijing. |
Lynne Mctaggart
See book keywords and concepts | | Later, Haisch, Rueda and Daniel Cole of ibm would publish a paper showing that the universe owes its very structure to the Zero Point Field. In their view, the vacuum causes particles to accelerate, which in turn causes them to agglutinate into concentrated energy, or what we call matters
In a sense, the SHARP team had done what Einstein himself had not done.42 They had proved one of the most fundamental laws of the universe, and found an explanation for one of its greatest mysteries. The Zero Point Field had been established as the basis of a number of fundamental physical phenomena. |
Mark Schapiro
See book keywords and concepts |  Dell,
Apple, Ericsson, ibm, Microsoft, Intel, Panasonic, Sony, and Philips.
The United States is finding itself surrounded by major trading partners adopting the European Union's regulations, prompting significant changes in the industry's approach to the poisons in their products. Tech Forecasters, a high-tech consulting and design firm, estimated that the worldwide costs for implementing RoHS could amount to twenty billion dollars industry-wide over the next decade—a tiny percent of the nearly trill ion-dollar-a-year global electronics trade. |
Henry Hobhouse
See book keywords and concepts |  It was not much—less than the value of General Motors, ibm, or Exxon today—but it was a vast sum in terms of the United States economy in 1850, about ten times as large as the federal budget, about a quarter of the gross capital value of everything in the slave states, and about ten times the value of the cotton crop itself. The South had become capital-intensive, the capital being the value of the slaves.
Before cotton became so important, three attempts at emancipation had been made. The first, already alluded to, began in the South in the 1780s and foundered on the compensation issue. | | This story is important, not because it denigrates Linnaeus but because the European tea industry, and specifically the Anglo-Chinese tea industry, had grown into a vast affair with an annual turnover of millions of pounds sterling, and had made the East India Company the ibm or General Motors of its day—and it was all done through trading in a product whose origins were unknown for two and a half centuries. From the 1840s, tea husbandry in the field was no longer a secret. |
David Wolfe
See book keywords and concepts |  IBM (International Business Machines) said, "Do you want to succeed? Then, double your failure rate. Success lies on the far side of failure." Thomas Edison tried ten thousand types of filaments for the electric light bulb before he found the one that worked. Did he look at himself as a failure? No, he remained persistent. The only guaranteed way to fail is to not make the effort. I heard a success seminar speaker once say, "Successful people fail their way to the top." Taking action is always better than doing nothing, because if you fail, at least you know what doesn't work! |
Gabriel Cousens, M.D.
See book keywords and concepts |  The late Marcel Vogel, who had a background of 29 years as an ibm scientist and was a world-famous crystal expert, for the advice on crystals and structured water. Raffi Dillian, who shared insights on water technologies. Viktoras Kulvinskas, M.S., a world expert in live-food nutrition with a rare understanding of diet and fasting as a spiritual path, who graciously wrote the preface. Viktoras, himself, and his work have been an inspiration.
This one also wants to give loving thanks to Lisa Lissant, in whose kitchen the concept of the subtle organizing energy fields took final shape. |
Alex Steffen
See book keywords and concepts |  It is not a language, it is a tool," say Jean-Paul Nerriere, a Frenchman and retired ibm executive who is trying to codify and develop Globish as a practical means for global communication. Consider it "English lite" with a limited vocabulary (about 1,500 words), basic structure, and gestures.
Of course, our cultural custodians decry this trend as the debasement of a language's integrity. And their concerns have some merit. However, while linguistic fusion may be a recipe for confusion, these new patterns will also inspire new poetry, art, and creative insight in the world. |
Peter Rost
See book keywords and concepts |  He didn't fear the big guys and had successfully challenged many powerful opponents, including companies such as AT&T, ibm, Verizon, Mercedes-Benz, Nieman Marcus, and Exxon-Mobil.
I have to admit, however, that I had learned a long time ago to follow my own instincts at times. That meant I expected to give Jon the occasional virtual heart attack with my ad hoc interactions with Pfizer. I was sure he would enjoy the ride, though, and felt most thankful when he took me on as a client again. |
Jacky Law
See book keywords and concepts |  Organizations of that scale carry considerable inertia, as US Steel, Sears and ibm all discovered. Despite this inertia, the rules of risk and return still apply.'51
With smaller and younger companies keen for more of the action, pharma executives face difficult decisions.
They can't force their companies free from the massive investments in science, selling capacity, plants and organization that used to yield the rare lottery-winning drug. |
Luca Turin
See book keywords and concepts |  Today, the names Ford and Dearborn do not necessarily conjure up visions of exciting basic research, but in the late 1950s, together with a handful of other large companies like ibm, General Electric and RCA, Ford had decided to emulate Bell Labs. Bell Labs' amazing string of successes* (the transistor, the laser, etc.) had planted in the normally saturnine minds of large-company executives the idea that you could do basic research, invent new devices, change(the world, garner a few Nobel Prizes and still make a bundle in the process. |
Alex Steffen
See book keywords and concepts | | Department of Energy's Pacific Northwest National Laboratory, Whirlpool, and ibm, has already developed machines that can detect drops in power from the grid and cycle down just enough to reduce power demands. The shift is virtually imperceptible to consumers using appliances at home, but it eases the burden on the grid enough to prevent a crash.
The GridWise project could be the first concrete sign that a power revolution is at hand. Eventually, interwoven networks of machines, grids, and power sources might pay constant attention to one another, keeping the grid working and safe. |
Gary Null, Ph.D.
See book keywords and concepts |  He'd like to blame everyone else for being a part of his problem. ibm laid him off; they're to blame. But he should have known all along that ibm was in crisis. And he should have been re-educating yourself, going to night school, taking extra classes, learning a new vocation.
He was lazy, though. He would rather go home, watch television, and complain. He'd rather indulge in his pleasures. He didn't want to go through any more of that hard stuff. He didn't want to work through his comfort zone. His brain cells hadn't been to a class in a long time. |
Brian O'Leary
See book keywords and concepts |  Harold Aspden in Great Britain, former patent counsel for ibm Europe, who is working on his version of a practical over-unity magnetic motor.
Many of the devices developed by inventors have proven to be merely magnetic flywheels and are therefore in fact only a type of mechanical energy storage device. As our still incomplete understanding of magnetism continues to grow, it is possible that one day a design based on a new source of energy will prove practical. Roots, a subsidiary of Magnetic Power, is developing room-temperature ultraconductors. | | Respected British new energy researcher Harold Aspden, formerly IBM's European Patent Director, recently put the cold fusion flap this way: "The hot fusion community was beside itself, outraged at the audacity of such a prospect. There was a conflict of interest, tempered by disbelief, and so we have witnessed a chapter in science that is quite shameful, besides being severely detrimental to our quest to find new non-polluting sources of energy..A drastic shake-up is needed to get energy science back on course."8
Hydrogen Gas Cells: The Trump Card Technology? |
Hemp TodayEd Rosenthal
See book keywords and concepts | | In 1992, a retired ibm employee hobby-farming in Kentucky was arrested for cultivating a Schedule One drug when 5000 cannabis plants were found in his field. The charges were subsequently dropped (after $15,000 in legal fees) when lab results came back showing the plants had 0.05% THC. Such feral plants are the remains of Kentucky hemp. This case confirms that they never did have drug potential. The THC percentage of the feral hemp from Kansas and Kentucky are equivalent, 0.05%, an order of magnitude below the international standard. |
Richard Gerber, M.D.
See book keywords and concepts |  According to crystal researcher Marcel Vogel, a senior scientist with ibm for 27 years:
The crystal is a neutral object whose inner structure exhibits a state of perfection and balance. When it's cut to the proper form and when the human mind enters into relationship with its structural perfection, the crystal emits a vibration which extends and amplifies the powers of the user's mind. Like a laser, it radiates energy in a coherent, highly concentrated form, and this energy may be transmitted into objects or people at will. |
James Trefil, Joseph F. Kett, and E. D. Hirsch
See book keywords and concepts |  Clone is often used informally to indicate a close copy or resemblance: "This new computer is a clone of the ibm model." closed ecosystem An ecosystem in which no materials can leave or enter, but through which energy from external sources can flow. fa The earth is a closed ecosystem. codon (koh-don) A group of three bases on the DNA molecule. Each codon determines the identity of one amino acid in proteins made by the cell. fa The codon is the "word" of the genetic code. |
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ABOUT THE CREATOR OF NATURALPEDIA: Mike Adams, the creator of this NaturalNews Naturalpedia, is the editor of NaturalNews.com, the internet's top natural health news site, creator of the Honest Food Guide (www.HonestFoodGuide.org), a free downloadable consumer food guide based on natural health principles, author of Grocery Warning, The 7 Laws of Nutrition, Natural Health Solutions, and many other books available at www.TruthPublishing.com, creator of the earth-friendly EcoLEDs company (www.EcoLEDs.com) that manufactures energy-efficient LED lighting products, founder of Arial Software (www.ArialSoftware.com), a permission e-mail technology company, creator of the CounterThink Cartoon series (www.NaturalNews.com/index-cartoons.html) and author of over 1,500 articles, interviews, special reports and reference guides available at www.NaturalNews.com. Adams' personal philosophy and health statistics are available at www.HealthRanger.org.
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