Articles by Craig Pepin-Donat, The Fit Advocate: | Lies of the Health and Fitness Industry Exposed(NewsTarget) If history has taught us anything, it is that when a business concept exhibits the potential for growth, companies and industries spread like a virus to expand and exploit the opportunity. From the meager beginnings of muscle-bound bodybuilders,...
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 | Six Principles for Improved Health and Lasting Weight-Loss(NewsTarget) How many times have you proclaimed, “I need to go on a diet”? How many of those diets resulted in long-term success? Not many, if any. Millions of people are looking for the answer to improved health and fitness, and spend billions of dollars...
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 | Orlistat Marketed as Alli is a Big, Fat Lie(NewsTarget) Every year more than 70 million people resolve to lose weight by going on a diet, which feeds the big, fat $58 billion diet and weight-loss industry. After all the money is wasted, the cold, harsh reality is that fewer than 5 percent of...
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About the authorFit Advocate, international fitness expert and author of The Big Fat Health and Fitness Lie, Craig Pepin-Donat is uniquely qualified to speak about issues related to health and fitness.
Starting as a nationally certified personal trainer and rising to the top of his profession, Craig led several high profile fitness organizations as president and also served as executive vice president of sales and marketing for the world's largest fitness organization, 24 Hour Fitness.
With over a quarter century of experience, he has operated more than 450 health and fitness clubs in 11 countries and has visited over 30 countries while studying health and fitness trends worldwide. He has researched and purchased millions of dollars worth of fitness equipment, dietary supplements and other health and fitness related products. From this unique experience, he has developed a keen understanding of the physiology that triggers health and fitness buying decisions and the real world issues that prevent people from attaining lasting results.
A dynamic public speaker and educator, Craig Pepin-Donat has trained literally thousands of people within the fitness industry all over the world. Craig has created numerous professional training programs, seminars and workshops, based on his simple formula for success that have helped millions of people get on the path to living a healthier and more active lifestyle. He has dedicated his life to helping people through health and fitness education and now brings that knowledge and expertise to you in his ground breaking book, The Big Fat Health and Fitness Lie. He developed www.FitAdvocate.com as an ongoing platform to “protect and enhance the lives of health and fitness consumers".
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