(NaturalNews) Many popular brands of personal care products use words like "organic" on their product labels or company names, but the products they're selling don't meet organic standards. So the Organic Consumers Association (
www.organicconsumers.org) has been waging a public campaign to expose "organic cheaters" and encourage consumers to boycott those brands.
Late last week, a significant victory was achieved for organic consumers: the National Organic Standards Board (NOSB) voted 12 to 1 to require
personal care products touting the word "
organic" to actually meet
organic standards. (Previously, this was not required.)
This is big news because it means the
USDA will now start cracking down on non-compliant brands that inappropriately use the word "organic" on their product
labels.
"Brands that are using the word organic improperly should be on notice that USDA enforcement is imminent. Deputy Secretary Kathleen Merrigan has said that she is going to get 'tough on crime' in the organic industry," said Ronnie Cummins, Executive Director of the OCA. "I expect them to make organic cosmetics fraud a top priority. In the meantime, retailers should start cleaning up their
body care isles. Whole Foods Market, for one, was a big supporter of the NOSB recommendation."
Boycott these "organic cheater" brands
NaturalNews encourages readers to join the
Organic Consumers Association in its boycott of these brands of
personal care products:
• Desert Essence Organics Body Care
• Organics by Noah's Naturals
• Giovanni Organic Cosmetics
• Nature's Gate Organics
• Amazon Organics
• JASON Pure Natural and Organic
• Avalon Organic
Until these companies clean up their labels and achieve full compliance with new USDA organic standards, this boycott will remain in effect. It's all part of the OCA's "Coming Clean" campaign that seeks to end labeling fraud in the personal care
products marketplace.
Read more about the "Coming Clean" campaign at:
http://www.organicconsumers.org/bodycare/index.cfmNaturalNews encourages readers to keep personal care product manufacturers honest by avoiding the purchase of any product labeled in a false or misleading way. Stay up to date by following the news on organic products at
www.OrganicConsumers.org
About the author: Mike Adams is an award-winning journalist and holistic nutritionist with a passion for sharing empowering information to help improve personal and planetary health He has authored and published thousands of articles, interviews, consumers guides, and books on topics like health and the environment, impacting the lives of millions of readers around the world who are experiencing phenomenal health benefits from reading his articles. Adams is a trusted, independent journalist who receives no money or promotional fees whatsoever to write about other companies' products. In 2010, Adams launched NaturalNews.TV, a natural health video site featuring videos on holistic health and green living. He also founded an environmentally-friendly online retailer called BetterLifeGoods.com that uses retail profits to help support consumer advocacy programs. He's also a veteran of the software technology industry, having founded a personalized mass email software product used to deliver email newsletters to subscribers. Adams volunteers his time to serve as the executive director of the Consumer Wellness Center, a 501(c)3 non-profit organization, and regularly pursues cycling, nature photography, Capoeira and Pilates. He's also author a large number of health books offered by Truth Publishing and is the creator of numerous reference website including NaturalPedia.com and the free downloadable Honest Food Guide. His websites also include the free reference sites HerbReference.com and HealingFoodReference.com. Adams believes in free speech, free access to nutritional supplements and the innate healing ability of the human body. Known as the 'Health Ranger,' Adams' personal health statistics and mission statements are located at www.HealthRanger.org
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