Aurora Organic Dairy Corporation hit by class action lawsuits over "organic" milk labels

Wednesday, October 17, 2007
by Mike Adams, the Health Ranger
Editor of (See all articles...)
Tags: organic milk, organic dairy, dairy products

eTrust Pro Certified

Delicious Pin It
(NaturalNews) The Cornucopia Institute has announced a wave of class action lawsuits against the Boulder, Colorado-based Aurora Organic Dairy Corporation, which it says is engaged in, "the largest scandal in the history of the organic industry." The lawsuits allege that Aurora Organic Dairy Corporation, which supplies organic milk to Wal-Mart, Wild Oats, Target, Costco, Safeway, and other retailers, is engaged in "consumer fraud, negligence, and unjust enrichment" by failing to adhere to USDA organic standards even while selling its milk under the organic label.

Federal investigators have already found Aurora in violation of organic standards, according to the Cornucopia Institute, and the USDA has warned Aurora over multiple "willful" violations of organic standards. "Aurora was taking advantage of the consumer's good will in the marketplace toward organics, and the USDA has allowed this scofflaw-corporation to continue to operate," said Mark Kastel of the Cornucopia Institute, which has been following Aurora's activities for several years and first alerted the USDA to Aurora's practices in 2005.

The lawsuits are the latest round in a battle of wills between Aurora Dairy, the Cornucopia Institute ( and the Organic Consumers Association ( In the last few weeks, Aurora Dairy threatened to sue the Cornucopia Institute and Organic Consumers Association for their continued publicizing of Aurora's reported failures to meet organic standards. Ronnie Cummins of the Organic Consumers Association refused to back down, insisting on holding his ground on this issue and rallying readers for financial support to defend the OCA against Aurora's potential lawsuit.

In a press release distributed today, Aurora essentially declared it had no idea what the OCA and Cornucopia Institute were talking about and said that, "There is absolutely no basis for claims we defrauded consumers by selling milk that isn't organic -- none whatsoever. Our milk has always been organic." Aurora has announced its intention to fight the class action lawsuits and claims it has been "falsely accused" by the OCA and Cornucopia Institute.

The USDA, for its part, has bewilderingly declared that it has no jurisdiction over these organic standards! Playing right into the hands of the $100 million-a-year Aurora Organic Dairy Corporation, the USDA -- which has long since abandoned any mission of actually defending the interests of the public -- announced it would not take any action against Aurora and would allow Aurora to continue selling its milk as "organic" even though the company has clearly been found engaging in practices that no reasonable person would consider "organic."

As the Organic Consumers Association explains:

In a mind-twisting manipulation of logic, the new acting Secretary of Agriculture, Chuck Connors, a notorious cheerleader for biotech and corporate agribusiness, announced last week that this issue, regarding Aurora's violation of the USDA National Organic Standards, falls outside the scope of the USDA National Organic Standards.

"We believe that there are tens of thousands of consumers across the United States who have been directly impacted by Aurora's practices," said Ronnie Cummins of the Organic Consumers Association. "We are pleased to see this legal action. We will do what we can to ensure that organic continues to mean organic and that consumers get exactly that when they are paying premium prices for organic food."

The Health Ranger's view

In my view, this case is a classic David vs. Goliath battle that's pitting a wealthy corporation against the high integrity, grassroots philosophies of the OCA and Cornucopia Institute. Based on what I know about this situation, I believe Aurora to clearly be in the wrong here, and I think this corporation is lying to consumers by playing games with the definition of "organic." It's getting away with it because the USDA favors corporate interests over consumer interests and has no real intention to enforce genuine organic standards.

I've philosophically supported the OCA for years, and I trust the judgment of Ronnie Cummins, who I know to be a champion of grassroots consumer protection. Ronnie does not carelessly accuse a $100 million corporation of fraud, and he has worked tirelessly over the years to speak out for the interests of consumers.

I see these events as a large, powerful corporation attempting to steamroll small consumer protection organizations that are reporting the truth about Aurora's milk products. As such, I fully support the boycott of organic milk products made by Aurora, and I urge all NaturalNews readers to send financial support to the OCA so that it may have the means to defend itself against Aurora's legal onslaught.

It's also worth mentioning that I don't support the consumption of processed dairy products at all (raw milk is a different story), and it is my opinion that homogenized, pasteurized dairy products directly promote heart disease, obesity, diabetes, autoimmune disorders and many other health problems in humans. I personally consume no processed dairy products (organic or otherwise), and I encourage consumers to switch to raw almond milk as a healthy alternative to milk products acquired from cows. Still, for consumers who are buying a product labeled as "organic," I agree that such products should be honestly labeled, and if the USDA refuses to enforce commonsense organic requirements, then it is up to consumers to be the ultimate judge of a corporation's actions and to punish those corporations that dishonestly label their products.

Support the Organic Consumers Association and the Cornucopia Institute! Boycott Aurora's "organic" milk from Wal-Mart, Costco, Safeway, Wild Oats and other retailers. Pester the USDA with concerned letters and refuse to be suckered by a wealthy dairy corporation that has now made the Organic Consumers Association its enemy.

One final question: If Aurora really cared about being organic, why wouldn't they simply agree to meet the standards described by the OCA? Why does Aurora send in the legal team instead of upgrading its operations in a way that would earn the goodwill of the OCA? There is nothing, in my opinion, being asked by the OCA that isn't reasonable. But it appears that Aurora has no intention of changing its ways. Rather, it appears the company would prefer to bully its way around the industry, threatening those who dare to report what they see as really happening at the Aurora dairy feedlots. Look at the aerial photo of the Aurora "organic" feedlots at and decide for yourself? Does this look like an organic dairy operation populated by happy, healthy cows? Do you see large fields of green grass anywhere in that photo?

It looks like a filthy feedlot dairy factory to me.

Regardless of how it looks, I have no desire to swallow a liquid product that even the USDA openly admits contains pus and blood. The only remaining question in my mind is whether it's organic pus and blood or just conventional pus and blood. Because if consumers are going to drink pus and blood, they have every right to know whether it's organic or not, don't you think?

Glass of "organic" milk, anyone? And while you're pondering whether you should be eating animal liquids or flesh as part of your diet, take a look at these horrifying processed meat photos:

And be sure to read What's In Your Milk by Dr. Sam Epstein. It will leave you gagging if you've swallowed any processed milk recently…

Get breaking news alerts on GMOs, fluoride, superfoods, natural cures and more...
Join over four million monthly readers. Email privacy 100% protected. Unsubscribe at any time.

About the author: Mike Adams (aka the "Health Ranger") is the founding editor of, the internet's No. 1 natural health news website, now reaching 7 million unique readers a month.

With a background in science and software technology, Adams is the original founder of the email newsletter technology company known as Arial Software. Using his technical experience combined with his love for natural health, Adams developed and deployed the content management system currently driving He also engineered the high-level statistical algorithms that power, a massive research resource now featuring over 10 million scientific studies.

In addition to being the co-star of the popular GAIAM TV series called Secrets to Health, Adams is also the (non-paid) executive director of the non-profit Consumer Wellness Center (CWC), an organization that redirects 100% of its donations receipts to grant programs that teach children and women how to grow their own food or vastly improve their nutrition. Click here to see some of the CWC success stories.

In 2013, Adams created the Natural News Forensic Food Laboratory, a research lab that analyzes common foods and supplements, reporting the results to the public. He is well known for his incredibly popular consumer activism video blowing the lid on fake blueberries used throughout the food supply. He has also exposed "strange fibers" found in Chicken McNuggets, fake academic credentials of so-called health "gurus," dangerous "detox" products imported as battery acid and sold for oral consumption, fake acai berry scams, the California raw milk raids, the vaccine research fraud revealed by industry whistleblowers and many other topics.

Adams has also helped defend the rights of home gardeners and protect the medical freedom rights of parents. Adams is widely recognized to have made a remarkable global impact on issues like GMOs, vaccines, nutrition therapies, human consciousness.

In addition to his activism, Adams is an accomplished musician who has released ten popular songs covering a variety of activism topics.

Click here to read a more detailed bio on Mike Adams, the Health Ranger, at

Have comments on this article? Post them here:

comments powered by Disqus

Take Action: Support

Email this article to a friend

Permalink to this article:

Reprinting this article: Non-commercial use OK, cite with clickable link.

Embed article link: (copy HTML code below):
Most Popular
Today | Week | Month | Year

See all Top Headlines...


Now Available at

O3 Essentials OraJuvenate™
A powerful, cleansing dental cream for maximum oral/dental health.
New Cancer Solutions
Over 3 hours of content covering today’s best cancer tests, how to kill cancer cells and the best diets and exercise routines.
Freeze-Dried 100% Organic Whole Corn
Our freeze-drying method preserves taste, texture and nutrients better than any other food preservation method ever invented.
Fenix TK35 Flashlight
Tough, waterproof, extremely bright and it’s touted to throw an 800+ lumen beam more than 1,000 feet into the night.
Inca Treasure Smoothie Pack
This pack of our four most popular superfoods from South America is the perfect combo pack for smoothie lovers.
Pink Himalayan Salt
This salt delivers significant levels of magnesium, zinc and selenium, with trace levels of dozens of other elements.
Pinhole Glasses - Aviator Style
Pinhole glasses are becoming famous for helping people improve their vision without the risks of laser surgery.
Oxy-Rich Facial Serum
O3 Essentials Jojoba Oxy-Rich Facial Serum is cellular nourishment for your skin. Helps smooth fine lines while enhancing tissue elasticity.
Freeze-Dried 100% Blackberry Halves
Our freeze-dried blackberry halves are grown in Serbia under strict organic standards.

Also on NaturalNews:

Health Ranger Videos
Activist music
CounterThink Cartoons
Food documentaries
FREE Special Reports
Colloidal Silver

Advertise with NaturalNews...

Support NaturalNews Sponsors:

Advertise with NaturalNews...

Most Popular Stories

Flu shot kills 19-year-old, but vaccine industry still has total immunity against lawsuits
Here's a nutty fact: Eating more tree nuts lowers the risk of all-cause death by up to 20 percent
Six important facts you're not being told about lost Malaysia Airlines Flight 370
Malaysia Airlines Flight 370 now clearly a government cover-up: All evidence contradicts official story
10 other companies that use the same Subway yoga mat chemical in their buns
BLM fracking racket exposed! Armed siege and cattle theft from Bundy ranch really about fracking leases
High-dose vitamin C injections shown to annihilate cancer
U.S. treating meat with ammonia, bleach and antibiotics to kill the '24-hour sickness'
USDA to allow U.S. to be overrun with contaminated chicken from China
Vaccine fraud exposed: Measles and mumps making a huge comeback because vaccines are designed to fail, say Merck virologists
Battle for humanity nearly lost: global food supply deliberately engineered to end life, not nourish it
Diet soda, aspartame linked to premature deaths in women

25 Amazing Facts About Food

This FREE downloadable report unveils a collection of astonishing and little-known facts about the food we eat very day. Click here to read it now...


Resveratrol and its Effects on Human Health and Longevity - Myth or Miracle.

Unlock the secrets of cellular health with the "miracle" nutrient Resveratrol Click here to read it now...


Nutrition Can Save America

FREE online report shows how we can save America through a nutrition health care revolution. "Eating healthy is patriotic!" Click here to read it now...

The Healing Power of Sunlight and Vitamin D

In this exclusive interview, Dr. Michael Holick reveals fascinating facts on how vitamin D is created and used in the human body to ward off chronic diseases like cancer, osteoporosis, mental disorders and more. Click here to read it now...

Vaccines: Get the Full Story

The International Medical Council on Vaccination has released, exclusively through, a groundbreaking document containing the signatures of physicians, brain surgeons and professors, all of which have signed on to a document stating that vaccines pose a significant risk of harm to the health of children. Click here to read it now...

Health Ranger Storable Organics

GMO-free, chemical-free foods and superfoods for long-term storage and preparedness. See selection at

Recommended Resources On:

Natural News trends
Health Ranger news
Natural News GMOs
Mike Adams tracker
Natural News photos
Natural News Global
Natural News in focus
Natural News connect
Natural News shocking stories
Natural News radar
Health freedom
Dr. Paul Offit

This site is part of the Natural News Network © 2014 All Rights Reserved. Privacy | Terms All content posted on this site is commentary or opinion and is protected under Free Speech. Truth Publishing International, LTD. is not responsible for content written by contributing authors. The information on this site is provided for educational and entertainment purposes only. It is not intended as a substitute for professional advice of any kind. Truth Publishing assumes no responsibility for the use or misuse of this material. Your use of this website indicates your agreement to these terms and those published here. All trademarks, registered trademarks and servicemarks mentioned on this site are the property of their respective owners.

eTrust Pro Certified Android app on Google Play

Sign up for the FREE Natural News Email Newsletter

Receive breaking news on GMOs, vaccines, fluoride, radiation protection, natural cures, food safety alerts and interviews with the world's top experts on natural health and more.

Join over 7 million monthly readers of, the internet's No. 1 natural health news site. (Source:

Your email address *

Please enter the code you see above*

No Thanks

Already have it and love it!

Natural News supports and helps fund these organizations:

* Required. Once you click submit, we will send you an email asking you to confirm your free registration. Your privacy is assured and your information is kept confidential. You may unsubscribe at anytime.