Kraft

Kraft Foods faces suit over "all natural" claim on Capri Sun drink

Friday, January 12, 2007 by: Jessica Fraser
Tags: Kraft, junk food, junk food claims

eTrust Pro Certified

Most Viewed Articles
Popular on Facebook
CDC issues flu vaccine apology: this year's vaccine doesn't work!
Tetanus vaccines found spiked with sterilization chemical to carry out race-based genocide against Africans
Biologist explains how marijuana causes tumor cells to commit suicide
Companies begin planting microchips under employees' skin
NJ cops bust teenagers shoveling snow without a permit
Russia throws down the gauntlet: energy supply to Europe cut off; petrodollar abandoned as currency war escalates
McDonald's in global profit free fall as people everywhere increasingly reject chemically-altered toxic fast food
Chemotherapy kills cancer patients faster than no treatment at all
U2's Bono partners with Monsanto to destroy African agriculture with GMOs
FDA targets Dr. Bronner's Magic Soaps for sharing health benefits of coconut oil
Why flu shots are the greatest medical fraud in history
Flu vaccine kills 13 in Italy; death toll rises
600 strains of an aerosolized thought control vaccine already tested on humans; deployed via air, food and water
The 21 curious questions we're never allowed to ask about vaccines
Italian court rules mercury and aluminum in vaccines cause autism: US media continues total blackout of medical truth
CDC admits it has been lying all along about Ebola transmission; "indirect" spread now acknowledged
Whooping cough outbreak at Massachusetts high school affected only vaccinated students
Orthorexia Nervosa - New mental disorder aimed at people who insist on eating a clean diet

Delicious
(NaturalNews) A Florida resident, backed by consumer group Center For Science in the Public Interest (CSPI), recently filed a lawsuit against Kraft Foods for marketing its Capri Sun fruit drink as "all natural" despite the presence of high-fructose corn syrup.

Although Kraft has marketed its foil-packed lunchbox drink as "all natural" since its development in 1981, food and beverage manufacturers have recently faced increasing pressure to re-evaluate marketing practices that portray products as healthier for consumers than they really are.

According to the lawsuit, Kraft is tricking consumers into purchasing Capri Sun by marketing it as "all natural," though the CSPI said the drink was "almost juice-less."

Part of the problem is that the U.S. Food and Drug Administration (FDA) does not have a clear definition of a "natural" product or ingredient, the CSPI said. The U.S. Department of Agriculture (USDA) defines a "natural" ingredient as not containing artificial or synthetic ingredients, and being minimally processed.

The FDA's current definition states that products can be called "natural" if they do not contain synthetic or artificial ingredients, and do not contain unexpected ingredients.

According to Michael Jacobson, executive director of CSPI, "high fructose corn syrup isn't something you could cook up from a bushel of corn in your kitchen, unless you happen to be equipped with centrifuges, hydroclones, ion-exchange columns, and buckets of enzymes."

Kraft announced earlier this week that it is in the process of changing the packaging of Capri Sun to read "No artificial colors, flavors or preservatives," instead of "all natural."

###

Join over four million monthly readers. Your privacy is protected. Unsubscribe at any time.
comments powered by Disqus
Take Action: Support NaturalNews.com by linking back to this article from your website

Permalink to this article:

Embed article link: (copy HTML code below):

Reprinting this article:
Non-commercial use OK, cite NaturalNews.com with clickable link.

Follow Natural News on Facebook, Twitter, Google Plus, and Pinterest

Colloidal Silver

Advertise with NaturalNews...

Support NaturalNews Sponsors:

Advertise with NaturalNews...

GET SHOW DETAILS
+ a FREE GIFT

Sign up for the FREE Natural News Email Newsletter

Receive breaking news on GMOs, vaccines, fluoride, radiation protection, natural cures, food safety alerts and interviews with the world's top experts on natural health and more.

Join over 7 million monthly readers of NaturalNews.com, the internet's No. 1 natural health news site. (Source: Alexa.com)

Your email address *

Please enter the code you see above*

No Thanks

Already have it and love it!

Natural News supports and helps fund these organizations:

* Required. Once you click submit, we will send you an email asking you to confirm your free registration. Your privacy is assured and your information is kept confidential. You may unsubscribe at anytime.