|
(NaturalNews) In the United Kingdom, Burger King appears to be struggling with sales due to the renewed interest in healthy eating by its British consumers.
Burger King -- the world's second-largest hamburger vendor -- indicated that its 650 British stores are continuing to see falling sales while sales in other parts of the world are strong.
Sales are struggling so much in Britain, Burger King CEO John Chidsey recently said that the company had to inject over 3 million dollars just to fortify its UK division amid what he called a "challenging operating environment."
Although Burger King's global profits rose 82 percent to $40 million in third quarter, it has had lackluster sales at its British operations, which the chain says is due to "perceptions about obesity and food-borne illness, and increased competition from sandwich shops, bakeries and other new restaurants that are diversifying into healthier options in response to nutritional concerns."
In response, Chidsey stated that Burger King had made certain concessions. For example, the chain no longer salts french fries in Britain unless customers request it. In addition, the children's menu includes milk and "grapple" options, which include grapes and apples.
Chidsey went on to add that Burger King's "have it your way" corporate promise that allows customers to ask for tailor-made hamburgers with variations such as extra lettuce and tomato would continue. The chain currently has 11,220 stores and outlets serving more than 11 million people each day.
Burger King's problems are the opposite of what larger rival McDonalds is experiencing. The chain announced last month that its sales in Britain were strong, thanks to refurbished restaurants, a new marketing strategy and healthier options such as carrot sticks, apple dips and salads.
###
Related Articles
• CSPI sues Burger King for knowingly harming customers with trans fats
• Kudos to Burger King for making fast food low-carb food
 |
Additional Resources:
Burger King
fast food
eating habits
|
Take Action: Support NaturalNews.com
 Email this article to a friend
 Share this article on: NewsVine | digg | del.icio.us
Permalink to this article: http://www.NaturalNews.com/020977.html
Reprinting this article: Non-commercial OK, cite NaturalNews.com with clickable link.
|
 |
 |
Receive our Natural Health Newsletter for FREE
 Subscribe now (it's free!) to win. We randomly choose a subscriber each month to send $100 in eco-home products or a RealGoods.com gift certificate (our choice). Plus, you'll receive FREE news, articles and action alerts from NaturalNews.com editors and join over 800,000 monthly readers who report extraordinary health improvements after becoming a subscriber!
- Receive breaking news alerts on natural health solutions, renewable energy, the environment, global warming and more.
- Receive a free instant download of our $29 Secret Sources guide that reveals top sources for little-known health and diet solutions.
|
|
 |
 |
Recommended Special Report:
 Seven Words that can Change the World
by Joseph R. Simonetta
Read this special report now...
"Seven Words That Can Change the World reveals the astonishing, simple truths that have the power to forever transform our world for the better while freeing our minds from the enslavement of limiting beliefs. This is not a text for the simple-minded; it is a guiding philosophy for the mindful, intelligent few who are wise enough to seek out -- and recognize -- the higher simplicities of truly purposeful living." - Mike Adams, the Health Ranger, editor of NaturalNews.com
|
More on NaturalNews.com:
• Streaming Health Ranger Videos
• CounterThink Cartoons
• FREE Special Reports
• Podcasts
|
 |
|
Printable Version
