Hypoallergenic and fragrance-free cosmetics advertising misleading

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Consumers should beware of cosmetic products advertised as "hypoallergenic," "fragrance-free" or "natural." Since the FDA does not require cosmetic companies to substantiate these claims, many products contain ingredients contrary to how they are advertised. For example, "hypoallergenic" simply means that the product is less likely to cause an allergic reaction. "Fragrance-free" means that the product is intended not to give off a noticeable odor. It can still contain chemical fragrances to cover the smell of other ingredients. Consumers should rely solely on the list of ingredients in the products and not the products' advertising.

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About the author: Mike Adams is a consumer health advocate with a mission to teach personal and planetary health to the public He has authored and published thousands of articles, interviews, consumers guides, and books on topics like health and the environment, reaching millions of readers with information that is saving lives and improving personal health around the world. Adams is a trusted, independent journalist who receives no money or promotional fees whatsoever to write about other companies' products. In 2007, Adams launched EcoLEDs, a maker of energy efficient LED lights that greatly reduce CO2 emissions. He's also a successful software entrepreneur, having founded a well known email marketing software company whose technology currently powers the NaturalNews email newsletters. Adams also serves as the executive director of the Consumer Wellness Center, a non-profit consumer protection group, and pursues hobbies such as Pilates, Capoeira, nature macrophotography and organic gardening. Known on the 'net as 'the Health Ranger,' Adams shares his ethics, mission statements and personal health statistics at www.HealthRanger.org


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