Summary
In order to keep pace with Google, Yahoo has unveiled the beta version of My Web, which personalizes search engines for users. By creating archives of favorite searches and results, My Web is designed to help people keep track of their own past on Yahoo and quickly look up information that they find interesting.
My Web is a response to Google's My Search History, which records and archives past searches. However, in addition to saving old searches, Yahoo's My Web will also allow people to import bookmarks from Internet Explorer and save copies of web pages that may change later.
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Details
Yahoo (Quote, Chart) took another step toward providing customized online services to its users Wednesday, when it launched its latest personal search feature to keep pace with rival Google (Quote, Chart).
Yahoo said the beta of My Web is a "personal search engine" that extends users' search experience by allowing them to create an online archive to save their favorite pages, search results and search history.
"My Web is the next step in our vision of integrating search, personal search and community by providing users an easy way to have their own personal Web search experience that incorporates the best of the Web and what matters most to them," Qi Lu, vice president of engineering for Yahoo Search, said in a statement.
Users can also share information with integrated tools, such as e-mail, instant messenger and personal networking provided by Yahoo's new Yahoo 3600 product, the company said.
The search giant said the beta version of My Web, available at the company's site, was developed from extensive user feedback generated from the successful launch of its search history product in October 2004.
My Web also includes key features that provide the user with greater control and accessibility for their personal search experience.
The new tool promises to deliver more targeted advertising and bigger revenues for fast-growing search providers, the company said.
About the author: Mike Adams is a natural health researcher, author and award-winning journalist with a mission to teach personal and planetary health to the public He has authored more than 1,800 articles and dozens of reports, guides and interviews on natural health topics, and he has authored and published several downloadable personal preparedness courses including a downloadable course focused on safety and self defense. Adams is a trusted, independent journalist who receives no money or promotional fees whatsoever to write about other companies' products. In 2010, Adams created TV.NaturalNews.com, a natural living video sharing site featuring thousands of user videos on foods, fitness, green living and more. He also launched an online retailer of environmentally-friendly products (BetterLifeGoods.com) and uses a portion of its profits to help fund non-profit endeavors. He's also a veteran of the software technology industry, having founded a personalized mass email software product used to deliver email newsletters to subscribers. Adams is currently the executive director of the Consumer Wellness Center, a 501(c)3 non-profit, and enjoys outdoor activities, nature photography, Pilates and martial arts training. Known on the 'net as 'the Health Ranger,' Adams shares his ethics, mission statements and personal health statistics at www.HealthRanger.org
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