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Compliance with CAN-SPAM fast approaches zero; only a technical solution can halt spam

Wednesday, June 09, 2004 by: Mike Adams (see all articles by this author)
Key concepts: Spam, CAN-SPAM and Spammers

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A new study shows that the positive anti-spam effects of CAN-SPAM legislation were quite brief: while 3% of spam complied with the law during early 2004, that number has now dropped to 1%. Neither number is reassuring, and both numbers demonstrate that CAN-SPAM compliance is fast approaching zero. It's yet more proof that only a technical solution -- like the Puzzle Solution -- can bring spam to its knees.

Essentially, spammers have realized that complying with CAN-SPAM offers them no benefit. Why should they add the word "ad" to the subject of all their emails when they make more money by leaving it off? See, stopping spammers is an economic issue, and only a technical solution that changes the economics of spamming practices can alter the outcome.

Yes, a couple of high-profile spammers have been sent to jail. But has your inbox noticed any difference? Probably not: there's just as much spam circulating as before CAN-SPAM, and in fact, it's now quite clear that even the tiny compliance improvement following CAN-SPAM's implementation was just a fluke. Now it's time that we all got serious about putting an end to spam once and for all. It's time we rewired the SMTP protocols and added a bit of transactional friction to the sending of email. Because until we do that, everything else is just a charade.

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About the author: Mike Adams is a natural health researcher and author with a passion for sharing empowering information to help improve personal and planetary health He is a prolific writer and has published thousands of articles, interviews, reports and consumer guides, impacting the lives of millions of readers around the world who are experiencing phenomenal health benefits from reading his articles. Adams is an independent journalist with strong ethics who does not get paid to write articles about any product or company. In 2007, Adams launched EcoLEDs, a maker of super bright LED light bulbs that are 1000% more energy efficient than incandescent lights. He's also a veteran of the software technology industry, having founded a personalized mass email software product used to deliver email newsletters to subscribers. Adams is currently the executive director of the Consumer Wellness Center, a 501(c)3 non-profit, and enjoys outdoor activities, nature photography, Pilates and adult gymnastics. He's also author of numerous health books published by Truth Publishing and is the creator of several consumer-oriented grassroots campaigns, including the Spam. Don't Buy It! campaign, and the free downloadable Honest Food Guide. He also created the free reference sites HerbReference.com and HealingFoodReference.com. Adams believes in free speech, free access to nutritional supplements and the ending of corporate control over medicines, genes and seeds.
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