A new study shows that the positive anti-spam effects of CAN-SPAM
legislation were quite brief: while 3% of spam complied with the law
during early 2004, that number has now dropped to 1%. Neither number is
reassuring, and both numbers demonstrate that CAN-SPAM compliance is
fast approaching zero. It's yet more proof that only a technical
solution -- like the Puzzle Solution -- can bring spam to its knees.
Essentially, spammers have realized that complying with CAN-SPAM offers
them no benefit. Why should they add the word "ad" to the subject of all
their emails when they make more money by leaving it off? See, stopping
spammers is an economic issue, and only a technical solution that
changes the economics of spamming practices can alter the outcome.
Yes, a couple of high-profile spammers have been sent to jail. But has
your inbox noticed any difference? Probably not: there's just
as much spam circulating as before CAN-SPAM, and in fact, it's now quite
clear that even the tiny compliance improvement following CAN-SPAM's
implementation was just a fluke. Now it's time that we all got serious
about putting an end to spam once and for all. It's time we rewired the
SMTP protocols and added a bit of transactional friction to the sending
of email. Because until we do that, everything else is just a charade.
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About the author: Mike Adams is a natural health researcher and author with a passion for sharing empowering information to help improve personal and planetary health He is a prolific writer and has published thousands of articles, interviews, reports and consumer guides, impacting the lives of millions of readers around the world who are experiencing phenomenal health benefits from reading his articles. Adams is an independent journalist with strong ethics who does not get paid to write articles about any product or company. In 2007, Adams launched EcoLEDs, a maker of super bright LED light bulbs that are 1000% more energy efficient than incandescent lights. He's also a veteran of the software technology industry, having founded a personalized mass email software product used to deliver email newsletters to subscribers. Adams is currently the executive director of the Consumer Wellness Center, a 501(c)3 non-profit, and enjoys outdoor activities, nature photography, Pilates and adult gymnastics. He's also author of numerous health books published by Truth Publishing and is the creator of several consumer-oriented grassroots campaigns, including the Spam. Don't Buy It! campaign, and the free downloadable Honest Food Guide. He also created the free reference sites HerbReference.com and HealingFoodReference.com. Adams believes in free speech, free access to nutritional supplements and the ending of corporate control over medicines, genes and seeds.
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