Coca-Cola's Dasani water found to contain alarming levels of cancer-causing chemicals

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Coca-Cola's Dasani brand of bottled water was found to have illegally high levels of bromate, a cancer-causing chemical, say company executives in the UK. Coca-Cola, which had called their water, "as pure as bottled water gets," immediately recalled 500,000 bottles. It is, of course, a public relations disaster for the company, which has been trying to develop new markets other than soft drinks.

So what's the real story? For years, Coca-Cola has stood adamantly against consumers buying water. In the United States, the company even ran a campaign called, "Just say no to H2O" with Olive Garden restaurants that trained waters to push soft drinks onto guests who might otherwise have only wanted to drink water. Prizes and free trips were given away to the waiters who sold the most soft drinks to customers.

In time, however, Coca-Cola realized it couldn't fight the trend towards water forever, so it came up with its own water brand. But instead of bottling spring water, Coca-Cola decided to bottle tap water. That's right: the very same water you get out of your kitchen faucet. Only Coca-Cola purified the water and then added in a minute amount of minerals. They then sold the water at enormous markups: as much as 300,000% (not a typo) over the original price for the water. That's the Coca-Cola way, it seems: take a bunch of really cheap ingredients, slap on a pretty label, and push it to the public at extraordinary markups. Heck, it worked for soft drinks, why not water, too?

Unfortunately, this process of purifying the water turns out to be less than ideal, in this case at least, since the Dasani water was found to be contaminated with bromate. The lesson here is that there's no water as pure as spring water. If you want to drink bottled water, shop for water that's bottled at the source, from natural springs, without any added ingredients.

I should point out that every Dasani bottling plant operates on a different water source, using different equipment. And this was a scare in the UK, not the U.S., so just because high levels of bromate were found in the UK products doesn't mean they're present in the States. But the point is valid: tap water is never as good as spring water, no matter how you process it.

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About the author: Mike Adams is a natural health researcher and author with a mission to teach personal and planetary health to the public He has authored more than 1,500 articles and dozens of reports, guides and interviews on natural health topics, reaching millions of readers with information that is saving lives and improving personal health around the world. Adams is an honest, independent journalist and accepts no money or commissions on the third-party products he writes about or the companies he promotes. In 2007, Adams launched EcoLEDs, a maker of super bright LED light bulbs that are 1000% more energy efficient than incandescent lights. He's also a noted pioneer in the email marketing software industry, having been the first to launch an HTML email newsletter technology that has grown to become a standard in the industry. Adams volunteers his time to serve as the executive director of the Consumer Wellness Center, a 501(c)3 non-profit organization, and pursues hobbies such as Pilates, Capoeira, nature macrophotography and organic gardening. Known by his callsign, the 'Health Ranger,' Adams posts his missions statements, health statistics and health photos at www.HealthRanger.org


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