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Relemail

Over 85% of Internet users believe they've been spammed after subscribing to an email newsletter: Relemail study

Sunday, December 05, 2004 by: Mike Adams (see all articles by this author) | Key concepts: Relemail, internet users and email privacy

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A survey conducted by email privacy certification service ReleMail revealed a staggering 87% of internet users believing that they have been spammed after they subscribed to an email newsletter.

The 2004 survey conducted by Relemail also showed 83% of users avoided subscribing to an email newsletter because they weren't sure they could trust the publisher, and 78% do not always believe companies' own email privacy statements.

On the positive side, 91% of users say they are more likely to give their business to an organization that follows ethical email practices and respects their privacy, and 72% said they are more likely to subscribe to an email newsletter that has been independently certified as trustworthy.

"These data point out that people are increasingly skeptical of self-published email privacy policies," said ReleMail founder and email marketing veteran Mike Adams. "They generally don't believe companies' own privacy statements, but they do pay attention to independent certification of email practices."

The survey was taken in conjunction with this week's launch of Relemail, the first email privacy monitoring service available to ecommerce directors, email marketing directors, small businesses and any online organization looking to build trust with customers and potential subscribers. The Relemail service monitors the actual email behaviors of clients, then issues public ratings (1-5 stars) that may be viewed by anyone. Relemail monitors 15 email behaviors and requires its five-star "certified" clients to meet all fifteen.

Results of the 2004 Relemail Email Privacy Survey and other privacy statistics are posted at http://www.relemail.com/statistics.html

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About the author: Mike Adams is a holistic nutritionist with a strong interest in personal health, the environment and the power of nature to help us all heal He has authored more than 1,500 articles and dozens of reports, guides and interviews on natural health topics, reaching millions of readers with information that is saving lives and improving personal health around the world. Adams is an honest, independent journalist and accepts no money or commissions on the third-party products he writes about or the companies he promotes. In 2007, Adams launched EcoLEDs, a maker of energy efficient LED lights that greatly reduce CO2 emissions. He's also a noted pioneer in the email marketing software industry, having been the first to launch an HTML email newsletter technology that has grown to become a standard in the industry. Adams volunteers his time to serve as the executive director of the Consumer Wellness Center, a 501(c)3 non-profit organization, and pursues hobbies such as Pilates, Capoeira, nature macrophotography and organic gardening. He's also author of numerous health books published by Truth Publishing and is the creator of several consumer-oriented grassroots campaigns, including the Spam. Don't Buy It! campaign, and the free downloadable Honest Food Guide. He also created the free reference sites HerbReference.com and HealingFoodReference.com. Adams believes in free speech, free access to nutritional supplements and the ending of corporate control over medicines, genes and seeds.

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