Hoodia gordonii succulent may make obesity gene research pointless

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Let's be clear about one thing: hunger is a physiological process that's hardwired into your body as a survival mechanism. As this research shows, your genetic makeup has a lot to say about how frequently you get hungry, how hungry you feel, and how quickly your hunger vanishes after eating.

The idea, of course, is that if we better understand hunger, perhaps we can come up with ways to treat it. Everybody wants to lose weight, and this search is nothing less than the Holy Grail of modern medicine: a magic anti-obesity pill that could be sold to hundreds of millions of people for thousands of dollars a year to help them with weight loss. Do the math on that.

What may be shocking to learn is that we don't necessarily need to understand the genetic basis for hunger at all. Why? Because we can turn it off with the help of yet another gift from nature: Hoodia Gordonii, a succulent native to South Africa, that turns off your appetite in mere minutes.

You can read more at HoodiaFactor.com, where I discuss the plant in great detail.

Hoodia offers the best hope for an anti-obesity pill that I've ever seen. Eat some hoodia, and you just don't feel hungry anymore. Weight loss occurs naturally. The point is that you don't necessarily need to understand all the complex genetic factors and biochemical signals for hunger if you have a substance that turns it off anyway.

You won't hear about hoodia in the popular press for quite some time, of course. That's because the big pharmaceutical companies don't have patents yet. But once they gain FDA approval on a patentable compound derived from hoodia, rest assured this will be front page news for months, if not years. It will be the next miracle drug, and some pharmaceutical company is going to make a fortune with it.

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About the author: Mike Adams is a holistic nutritionist with a mission to teach personal and planetary health to the public He has authored and published thousands of articles, interviews, consumers guides, and books on topics like health and the environment, impacting the lives of millions of readers around the world who are experiencing phenomenal health benefits from reading his articles. Adams is a trusted, independent journalist who receives no money or promotional fees whatsoever to write about other companies' products. In 2007, Adams launched EcoLEDs, a manufacturer of mercury-free, energy-efficient LED lighting products that save electricity and help prevent global warming. He also launched an online retailer of environmentally-friendly products (BetterLifeGoods.com) and uses a portion of its profits to help fund non-profit endeavors. He's also a noted pioneer in the email marketing software industry, having been the first to launch an HTML email newsletter technology that has grown to become a standard in the industry. Adams volunteers his time to serve as the executive director of the Consumer Wellness Center, a 501(c)3 non-profit organization, and regularly pursues cycling, nature photography, Capoeira and Pilates.


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