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To contact the NaturalNews advertising department, call us at (U.S.) 520-232-9300 or email: ads@naturalnews.com The NaturalNews Direct Advertising System is a CPM advertising model, meaning advertisers pay a set fee per 1,000 impressions. There are no long-term contracts, but there is a minimum one-time budget of $500 required to begin advertising with us. Is this a pay-per-click model? Nope. While this is not a PPC (Pay-Per-Click) model, we do count the number of clicks on each of your ads, reporting the performance of each ad in real time. We do *not* track any user cookies or user behavior data, including ROI data, as we feel that would infringe too much on the privacy of our readers. Your report simply shows impressions, clicks and expenditures for each of your ads, in real time. What ad formats are accepted? We accept JPG and other graphic formats. We also accept Flash files (swf), and any animation must be limited to 5 seconds. Video thumbnails are acceptable, too, as long as they are not set to "auto play" on our pages (they may auto-play on your landing page, however). How do I track ad performance? As an advertiser, you can log in and view the results of your ad campaigns in real time, seeing the number of impressions and clicks that have occurred on each ad (including performance summary data). From there, you can pause or reactivate ads, change your daily maximum expenditure settings (you can limit your ad impressions to $X per day, your choice) or buy more impressions for your account. How does my account balance work? As your ads appear on NaturalNews, impressions are deducted from your remaining impressions balance. When your account balance reaches zero, your ads stop appearing. At your request, we can automatically recharge your account with a preset dollar amount (such as $200) each time your account balance approaches zero. How often does my ad appear? Your ads will be rotated with ads from other advertisers. Those advertisers with the greatest remaining balance will see their ads shown more often. Thus, "larger" advertisers get their ads shown more frequently, but smaller advertisers still get theirs shown, too. What's important to understand here is that advertisers are only charged for the actual impressions delivered on their ads. You are not paying "per day" or "per page" or "per click." You are only paying a set fee per 1,000 impressions. Disallowed productsNaturalNews only allows the advertising of products, services or organizations that adhere to a genuine natural health or green living lifestyle. We also allow the advertising of "health neutral" products that may benefit readers such as computers or non-profit humanitarian organizations. If you're not sure about your own organization, just email us and ask. Essentially, if whatever you're offering doesn't harm people and doesn't harm the planet (or life on the planet), we will most likely allow it.Products that contain any of the following ingredients may NOT be advertised on NaturalNews: Aspartame, Sucralose, corn syrup, parabens, artificial fragrance, partially-hydrogenated oils, phosphoric acid, artificial colors, MSG, yeast extract (or other hidden forms of MSG), refined sugar, refined white flour and various other chemicals found in foods and personal care products. This is not a complete list. NaturalNews reserves the right to reject any ad for any reason, without explanation.
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